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Editorial Calendar Alert

July 31st, 2000 by

News Coming of Age. Got news regarding the senior set? Watch for a special issue of American Demographics in November on aging and retirement. Content will focus on healthcare trends such as the future of… Continued

Trends

July 31st, 2000 by

B-to-Glee. No wonder the pundits have been gushing about b-to-b. Proving that the trade market is, indeed, a hot piece of real estate, the latest study by Fairfield Research and American Business Media finds that… Continued

New Features

July 31st, 2000 by

Face Lift. Seems like yesterday that BusinessWeek Online won the 2000 National Magazine award for general excellence in new media. But site producers aren’t resting on their laurels, and have already introduced a redesign that… Continued

Hotline

July 31st, 2000 by

Magazine Boom. Expect a birth announcement for a new magazine from AARP next spring. The publishers of Modern Maturity plan to launch a title for the boomer set, and rumor has it that Betsy Carter… Continued

This Just In…

July 31st, 2000 by

Following its purchase of the I/R firm Sard Verbinnen in May, London-based Incepta Group acquires the high-tech PR firm Cunningham Communications in a $75 million stock and cash deal. This leaves Waggener Edstrom to stand… Continued

Want A Savvy Media Relations Staff? Train Your Troops in the Trenches

July 31st, 2000 by

Your software company is poised to revolutionize the IT marketplace forever, but the junior agency AE who’s pitching your story to the press is mispronouncing the word “Linux,” as though it were a “Peanuts” character.… Continued

JobTracker

July 31st, 2000 by

Bloomingdales: Director of National Media The store, “like no other in the world,” seeks a seasoned, innovative individual to direct Bloomingdale’s National Media Relations. Reporting directly to the Senior Vice President of Public Relations, while… Continued

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July 31st, 2000 by

One of life’s great challenges for PR professionals is contending with corporate co-workers who are uneducated about the merits of PR. Miss Manners, who is now writing a regular e-column for eCompany Now, recently received… Continued

Career Phase 2.0

July 31st, 2000 by

Dun & Bradstreet chief communications officer Bill Doescher will retire in December after 22 years with the financial and business data powerhouse to launch a new consultancy (The Doescher Group, Ltd.) in Scarsdale, NY.

Baseball, Budweiser and…Brooklyn Union?

July 31st, 2000 by

Brooklyn Union took first place for brand loyalty among utility companies in the most recent customer loyalty survey conducted by Brand Keys, a New York-based strategic-brand planning and customer loyalty research firm. Robert Passikoff, president… Continued