Subscription Content

Consolidation in the PR field continues apace as big firms keep buying smaller ones. Among the purchases in the last two weeks: J. Walter Thompson (owned by WPP Group) acquires Imagio Technology Advertising and PR,… Continued

Have you ever given a speech at a trade seminar and noticed that half of your audience wasn’t paying attention? Did you watch people fall asleep just as you were about to make your most… Continued

2000 Platinum PR Honorable Mention The Case When Hotmail debuted the concept of free, Web-based email in 1996, it quickly became a smash hit with Internet users. When Microsoft bought the start-up, Hotmail traded its… Continued

As parental communications counselors prepare to ship their kids back to school next month, some may well be considering sending their staff and agency teams along for the ride – to sixth grade English class.… Continued

The Mike Gallagher Show 350 Fifth Ave. Suite 1818 New York, NY 10118 800/387-2366 http://www.mikeonline.com The Mike Gallagher Show is a syndicated talk show aimed at drawing listeners into conversation about the news of the… Continued

PR NEWS’ very own managing editor Roger Friedman was nearly giddy upon receipt of a swanky, four-color press kit from Siren Public Relations. The artfully designed kit, featuring a full-bleed, photo-heavy catalog of cosmetics products… Continued

Lewis Braham leaves SmartMoney.com to join BusinessWeek as staff editor covering mutual funds. 718/921-8922. John Shinal, previously with Forbes.com, joins as correspondent covering networking and telecommunications – a beat previously held by deputy bureau chief… Continued

Have Pitch, Will Travel. The Sept. 18 issue of Business Travel News will feature the latest annual airline survey, which ranks and compares top air carriers. Editors also have slated a detailed feature on travel… Continued

Analyst Magnets. If you’re peddling tech and you haven’t been courting analysts as a conduit to the media, you could be missing out. Sam Whitmore’s Media Survey (http://www.mediasurvey.com) and the Corte Madera, Calif.-based research firm… Continued

A Match Made in Cyberspace. If you’re a regular suitor calling on Condé Nast’s Bride’s magazine, your best pitch may have more staying power in the future – and you won’t even need Viagra. Parent… Continued