Subscription Content

Distribution of the 2000-01 edition of the PRSA’s membership directory, known as the Blue Book, will be delayed until January 2001due to financial constraints. The directory was last published in October 1999. Spokeswoman Catherine Bolton… Continued

For many corporate communicators, the annual budgeting marathon is not a happy time – particularly in cases where senior management views the PR department as little more than a tactical cost center that easily could… Continued

Lois Paul, founder and president of Lois Paul & Partners Inc., a Fleishman-Hillard company, shares her impressions of categories of CEOs – those who understand PR and those who don’t. The executives who do it… Continued

Cantor Concern Director, PR for MA high-tech firm. Develop and manage the execution of a strategic PR plan to build awareness of the company, its products and services among key constituents including customers, industry analysts,… Continued

PR types are “innovative” or “arrogant,” “clueless” or “responsive,” according to players of Whack-a-Flack, an Internet game set up by e-Tractions, Inc., a Bedford, Mass., developer of entertainment tools for one-on-one Web marketing. And the… Continued

When Influence magazine, a publication by Legal Times, reported its “Influence 25” survey ranking the top D.C. lobby shops by 1999 billings, Cassidy & Associates, part of Shandwick Washington, came in at the No. 4… Continued

An investor relations association is requesting a delay in implementation of the SEC’s Regulation FD. In a Sept. 21 letter to secretary of the SEC Jonathan Katz, Louis Thompson, president and CEO of the National… Continued

More than 40% of the public companies headquartered in Ohio say they will change the way they communicate with investors because of the Securities and Exchange Commission’s new Regulation Fair Disclosure, set to go into… Continued

When the boss or client comes to me and says, “It’s time to play hardball public relations,” it’s hard to keep from laughing. Let’s see, shall we coerce them with conjunctives? Pummel them with participles?… Continued

A Case of Tomatoes When good news stares you in the face, don’t just accept it graciously. Turn it into even bigger news. This was the thinking at H.J. Heinz when various technical journals began… Continued