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October 23rd, 2000 by

Monitoring. Looking for ways your company can monitor the Internet for news – good and bad – about your company? A new white paper, Guide to Internet Monitoring and Clipping, commissioned by CyberAlert and prepared… Continued

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October 23rd, 2000 by

A column intended to be a lighthearted look at just how far PR folks will go to get their clients noticed is instead shedding a bright light on the often-tense relationship between journalists and PR… Continued

Put Out Fires…Fast! Make the Internet Your First Crisis Response Tool

October 23rd, 2000 by

At this week’s PRSA World Congress in Chicago, we plan to ask PR practitioners to name the first three tactics that come to mind in putting out a fire in a crisis. Without biasing the… Continued

Our Own Reading List

October 23rd, 2000 by

The editors at PR NEWS took a look at their own favorite Web sites. “I tend to bookmark stuff that’s new to me that I want to revisit at some point,” says senior editor Jenny… Continued

Online Poll Gives Teen-Focused SMT Extra Juice, More Mileage

October 23rd, 2000 by

The Case Teenagers often think that no one in the world cares about what they have to say. But a satellite media tour conducted by Seventeen magazine in July proved otherwise. Nearly 1.9 million television… Continued

Making the Most of the Bully Pulpit: Executive Speeches as a PR Essential

October 16th, 2000 by

Dry mouth, sweaty palms and butterflies in the stomach may all be hallmarks of giving a speech, but boosting your company’s image is worth the small discomfort. Most CEOs and senior executives are called upon… Continued

Say What?

October 16th, 2000 by

Full disclosure: The editors at PR NEWS are a little bitter about having passed out of the prime of our youths. Which means we have no recourse but to snipe at those young and perky… Continued

Media Moves

October 16th, 2000 by

Anthony Burke Boylan joins Crain’s Chicago Business as associate editor covering banking, insurance and financial services. Aboylan@crain.com…Assistant managing editor Virginia Citrano leaves Crain’s New York Business to join Forbes.com. Robin Kamen now oversees the Crain’s… Continued

Editorial Calendar Alerts

October 16th, 2000 by

Insure Your Coverage. Don’t miss the Nov. 5 deadline if you want to contribute to Advisor Today. The life/health insurance trade magazine (a publication of the National Association of Life Insurance and Financial Advisors) is… Continued

Media Morsel

October 16th, 2000 by

Gannett Gets It. What’s the fairest paper of them all? Gannett Corp. ranked first among newsprint publishers in Zenith Media’s recent study of “Top North American Media Owners.” Gannett’s flagship title, USA Today, is now… Continued