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733 Third Ave. New York, N.Y. 10017 Phone: 212/687-8288 Fax: 212/687-8456 Stress alert! The company you represent is going broke, its top executives have resigned, the market’s looking weak, and journalists are hounding you about… Continued

A good headline is never easy to write, but a bad one can be downright entertaining. This week we received a release with one of the most confounding headlines we’ve seen: “New Coalition Says Construction… Continued

Screaming Media. Many journalists would rather endure root canals or extended lunches with Kathie Lee Gifford than have to call internal PR departments of huge corporations. (Case in point, this reporter tried to get a… Continued

The “Dummies” series of books from publisher IDG has become so popular that it was inevitable we would see an installment dumb-ifying the public relations profession (after all, you can get “Bird Watching for Dummies,”… Continued

Corporate Moves Joe Fisher is the new CEO at Streampipe.com of Alexandria, Va. Fisher, and the company’s new chairman, Kurt Krauss, come to Streampipe from Burson- Marsteller, where Krauss held the Worldwide CFO position, and… Continued

Your senior execs are plugging your company on Wall Street as a “blue-chip-corporation-turned-New-Economy-player,” but your sales force is hinging pitches on old-school concepts like “longevity” and “experience.” Complicating matters, your customer service reps are operating… Continued

The New Economy may be shaking out, but not every new technology venture has been an e-commerce dud. Infrastructure companies continue to be hot properties, as evidenced by AppStream, which put a dent the technology… Continued

Cahners Television Group 245 W. 17th St. New York, New York Phone: 212/645-0067 FAX: 212/337-7198 http://www.TVinsite.com TVinsite is a PR professional’s dream come true. The month-old portal makes pitching 50 times easier by pulling together… Continued

Goofy and esoteric press releases are the bread and butter of the “Say What?” column and this week’s example comes from the margarine industry. Michigan-based Stone & Simons Advertising recently completed an ad campaign for… Continued

Bloomberg News Jeff Bliss, reporter, shifts from covering taxes and banking policies to congressional education issues. jbliss@bloomberg.net…Robert Friedman was promoted from senior editor to international editor overseeing international coverage of Fortune. Contact through the publication… Continued