Subscription Content

Is there a Doctor on the Web?

May 21st, 2001 by

Doctors are more Web-savvy than ever, according to an American Medical Association study on physicians’ sse of thd Web. More than 70% of doctors used the Web in 2000, up from 20% in 1997. Frequent… Continued

Short-Term Crisis Counsel Not Just a Quick Fix

May 21st, 2001 by

During settlement of the Exxon Valdez case, an Exxon spokesperson commented publicly that the company was paying hundreds of millions of dollars for land that was worth nothing to begin with. Those regrettable words communicated… Continued

Bloomberg, PR Newswire, Join Forces

May 21st, 2001 by

In the effort to help companies comply with Regulation Fair Disclosure, Bloomberg L.P. and PR Newswire are rolling out a joint Webcast and communications service. The new offering, called Bloomberg VOICE, will enable subscribing companies… Continued

Outlook for PR Firms (was) Good

May 21st, 2001 by

The PR industry grew a record 32% in the US and 22% worldwide, according to the 2000 Industry Documentation & Rankings report by the Council of Public Relations Firms. Council President Jack Bergen says the… Continued

Profile:

May 21st, 2001 by

First PR Job: as Kmart’s “Blue Light Special” girl (a promotional feature the company has recently rejuvenated) in high school. Asked to demonstrate, Ness Judy booms, “attention Kmart shoppers! Ten percent off wigs in ladies’… Continued

-30-

May 14th, 2001 by

Sticks and stones may break our bones, but when the United Nations boots us off the Human Rights Commission, it really stings. In an attempt to save face following that blow to Uncle Sam’s reputation,… Continued

Raising the Bar on PR Accreditation

May 14th, 2001 by

TheUniversal Accreditation Board has launched an effort to re-engineer the Examination for Accreditation in Public Relations. UAB Chair Douglas Coffey believes the rapid evolution of the profession and the increasing impact of technology means it’s… Continued

Winning Web Reputation

May 14th, 2001 by

New Visual Entertainment, a broadband transmission technology firm, is celebrating a triumph in the court of reputation … as well as the court of law. The company sued several defendants who had posted defamatory information… Continued

Going Once

May 14th, 2001 by

Get your bid in this week – offers for the domain name http://www.prcentral.com will be accepted through Friday, May 18 at 6:00 p.m. The site generated 1.5 million hits per month before operation was interrupted… Continued

Virtual Rep Management Virtually Ignored.

May 14th, 2001 by

More company heads than ever are con-cerned about corporate reputation in cyber-space, but not many are doing anything aboutit. According to a survey of 600 CEOs con-ducted by Harris Interactive/Yankelovich for Hill and Knowlton, 73%… Continued