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Media Insight: Kiplinger.com

May 28th, 2001 by

1729 H Street Washington, DC 20006 202/887-6400 http://www.Kiplinger.com Kiplinger.com, companion site to the venerable Kiplinger Personal Finance magazine, is positioning itself as the online resource for the most fiscally responsible Web surfers. Their core audience… Continued

This Just In…

May 28th, 2001 by

Howell Raines, editor of the editorial page of The New York Times for the last eight years, will succeed Joseph Lelyveld as executive editor in September. Ari Fleischer, Assistant to the President and White House… Continued

Media Moves

May 28th, 2001 by

National News: “20/20” correspondent Sylvia Chase leaves ABC. No replacement yet named. 212/436-2020 … Lynne Russell, CNN “Headline News” anchor, leaves for personal reasons. No replacement yet named. 404/827-2611 … Charlene Oldham shifts focus at… Continued

Say What?

May 28th, 2001 by

The National League of Cities sent a release far and wide announcing Mayor Bruce Tobin’s recent testimony before the Senate Environmental and Public Works Subcommittee on Fisheries,Wildlife and Water. Tobin . . . .or shallwe… Continued

It’s Beginning to Look A Lot Like

May 28th, 2001 by

Some magazine editors celebrate Christmas in July says Amy Bernhard who is getting the word out early about “The Gift List for Holiday,” a comprehensive editorial calendar that targets editors who produce holiday-themed publications. Bernhard,… Continued

Beach Bums

May 28th, 2001 by

Two thousand minimum wage-earners stand to get a raise from their Santa Monica beachfront employers — hotels and restaurants — that have profited from what amounts to city subsidies in the form of beach reclamations… Continued

Howell Raines Supreme at NYT

May 28th, 2001 by

Come September, keep an eye on The New York Times. Many media industry insiders predict there could be big changes when Howell Raines, currently the editor of the editorial page, takes over as executive editor… Continued

Orchestrated Campaign Moves Missing Intern To Front (Page) and Center (Stage).

May 28th, 2001 by

How many times do major media cover ordinary missing persons? Without a concerted publicity campaign, not often. That’s why the Carole Sund/Carrington Memorial Reward Foundation launched a major media blitz on behalf of missing Washington,… Continued

Measurement No Longer Optional

May 28th, 2001 by

It wasn’t so long ago that the definition of PR measurement hinged on pounds of clips or, worse yet, “going on a hunch.” But the industry’s evolution from rote publicity toward integrated communications programs places… Continued

Grand Old Party?

May 28th, 2001 by

Not according to environmental leaders and their PR counselors who have referred to the GOP as Gas, Oil and Plutonium ever since the Bush Administration unveiled its energy policy last week. Enviros claim that the… Continued