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Editor’s Note

September 17th, 2001 by

Due to continuing security concerns PR NEWS is re-scheduling The PR Strategies Forum, September 20-21 in Washington, DC. Please look for details on the new date later this month in PR NEWS and on our… Continued

Kudos

September 10th, 2001 by

Karen Miller, associate professor of the Department of Advertising/Public Relations at the University of Georgia, Athens, wins a 2001 Pathfinder Award from the Institute for Public Relations. The Pathfinder Award is awarded in recognition of… Continued

Good Fellows

September 10th, 2001 by

The College of Fellows of the Public Relations Society of America elects 21 new members, bringing the total number of fellows to 314 (out of nearly 20,000 PRSA members). To be considered for the College… Continued

Media Research Teams Join Forces

September 10th, 2001 by

Knowledge Networks and Statistical Research Inc. join forces to create a new joint initiative that provides marketing information for advertising and public relations pros. Menlo Park, Calif.-based Knowledge Networks provides consumer-based research information, and SRI… Continued

More Reasons to Protect Your Rep

September 10th, 2001 by

Reams of research show that consumers make investment and purchasing decisions based on corporate reputation. But if that isn’t enough to persuade your senior management to invest in reputation management, a new survey reveals that… Continued

Divorcing Your PR Agency

September 10th, 2001 by

Account turnover in the past decade has remained steady at about 15 percent, meaning one in six clients replaces an agency each year. Like divorce, PR breakups have become an accepted fact of life, with… Continued

Concert Tour Promotes Peace, Love and the Original Jeans

September 10th, 2001 by

Being revered as a cultural institution has its drawbacks. Especially when you’re an apparel company with its eye on new generations of shoppers, and teens think of your duds as the stuff their dads wore.… Continued

Riding on Tricycle’s Success

September 10th, 2001 by

Tricycle: The Buddhist Review celebrates its 10 th birthday with a new editor-in-chief and a redesign. The quarterly nonprofit pub will continue to explore how Buddhism affects Western issues for 30,000 subscribers. Editor-in-chief James Shaheen… Continued

Media Insight: New York Times Upfront magazine

September 10th, 2001 by

555 Broadway New York, NY 10012 212/343-6100 http://www.upfrontmagazine.com Upfront magazine, a joint publication of The New York Times and Scholastic Corp., is the only national news magazine specifically geared for high school students. The biweekly,… Continued

GameNow Stays Kid-Focused

September 10th, 2001 by

Ziff Davis’ November launch, GameNow (PRN, Aug. 20), will stick strictly to its 10- to 16-year-old audience, says Editor-in-chief Dan Leahy. Editors will focus on games appropriate for the younger age group and won’t feature… Continued