Since September 11 – and especially in the wake of the anthrax hysteria seizing the country – the healthcare community has been confronting the need for a very specific bioterrorism response plan. Nancy Glick, PR… Continued
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In Crisis, It’s What You Do That Counts
October 22nd, 2001 by PRNEWSMany of the assumptions held a month ago have vanished in the dust of the Pentagon and the World Trade Center. CEOs and network anchors have cried on prime time television and we empathized with… Continued
Kudos to the Council
October 15th, 2001 by PRNEWSThe Public Affairs Council’s board of directors selects Ann Richardson Berkey, VP of public affairs at McKesson Corp., San Francisco, as its new Council chair. Susan K. Neely, SVP of communications at the Association of… Continued
Branding Basics
October 15th, 2001 by PRNEWSNinety-six percent of CEOs, presidents and senior execs at some of the world’s largest firms have finally grasped that building brand is key to business. According to a new survey from Patrick Marketing Group, 53%… Continued
Crisis in the Wired World
October 15th, 2001 by PRNEWSHow a society collects news and information in a time of crisis can be a telling sign of its techno-literacy. PR NEWS asked Don Middleberg, chairman of Middleberg Euro RSCG and author of the book… Continued
Preparing For War
October 15th, 2001 by PRNEWSPresident Bush has declared war on terrorists. Thousands of reserve troops are being called to active duty. This means it’s time for your company to sort out its policies and procedures involving employees called for… Continued
PR for Toy Company Doesn’t Play Around
October 15th, 2001 by PRNEWSIn 1999, David Yang, a Russian physicist and inventor, came up with a quirky new twist on a wireless personal communicator that he envisioned as a product for young adults, with personal messaging and gaming… Continued
Attacks Stoke Interest in Web News
October 15th, 2001 by PRNEWSThe Web may not have won the media contest in the immediate aftermath of the Sept. 11 attacks but it’s making strides, according to a Harris Interactive survey of 4,610 adult Web users. Response indicates… Continued
Media Insight: "CNNmoney Morning"
October 15th, 2001 by PRNEWSCNNfn 5 Penn Plaza, 20th Floor New York, NY 10001 212/714-7800 http://money.cnn.com While their fellow Americans are just tuning in to “Today” and “Good Morning, America,” approximately 150,000 savvy business watchers are already an hour… Continued
IT in Storage
October 15th, 2001 by PRNEWSYou can never get enough storage. That’s the premise on which TechTarget, a media company offering products for IT execs, bases its latest offering, Storage. The monthly magazine will provide in-depth analysis on managing, storing,… Continued