The latest crisis of corporate trust unfolds at WorldCom as yet another major corporation reveals improper accounting practices. The word from John Sidgmore, CEO, in a statement released to the media: He and fellow members… Continued
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First Lady’s Former Deputy Press Secretary Talks Power and PR
July 1st, 2002 by PRNEWSCorridors of power? Ashleigh Adams has been there and done that. Adams graduated from the University of Southern California and went on to serve as press deputy to Los Angeles Mayor Richard Riordan. In a… Continued
Microsoft’s PressPass Goes Above – and Beyond – Journalists’ Needs
July 1st, 2002 by PRNEWSLeave it to Microsoft to brand its online press center. The e-newsroom, dubbed PressPass, features such a wealth of information it boggles the mind. Obviously, the software behemoth has more messaging, more white papers, more… Continued
Green Gaffe or Clever Comms?
July 1st, 2002 by PRNEWSExxonMobil is suing Greenpeace over what it calls an infringement on its brand in France. Greenpeace’s French wing has been running a “Stop E$$o” campaign that replaces the “S’s” in ExxonMobil’s French logo with dollar… Continued
But CEOs Accountable for Rebuilding Trust
July 1st, 2002 by PRNEWSGolin/Harris’ latest survey, “Trust in American Business,” on the other hand, shows that 37 percent of 200 Americans polled in June believe the crisis of trust will get worse over the next few months (perhaps… Continued
Reputation For Some Looks Rosy
July 1st, 2002 by PRNEWSIn the wake of yet another accounting scandal, who would guess that any corporation’s reputation would increase in 2002? According to the 2002 Fortune/Roper Corporate Reputation Survey, however, financial services companies and travel companies all… Continued
Summer Reading List
July 1st, 2002 by PRNEWSWouldn’t want those lazy days on the beach to go completely to waste … Looking for a good read to fill your summer leisure time? Below are some of the latest titles geared at the… Continued
People Moves
July 1st, 2002 by PRNEWSCorporate Moves James Holtje becomes manager of leadership communications, a new position, at Siemens Corp. Holtje joins Siemens from WPP’s Brouillard Communications. He will be responsible for writing articles, exec speeches and thought leadership pieces,… Continued
Patriotic PR Hits July 4th Homerun for Colonial Williamsburg Foundation
July 1st, 2002 by PRNEWSPop quiz: Who was our first president? Who wrote the “Star Spangled Banner”? Who were the contenders in the Civil War? And from what country did America win its independence as a result of the… Continued
Media Insight: "Code Breaking"
July 1st, 2002 by PRNEWSCIO Insight 492 Old Connecticut Path Framingham, MA 01701 781/393-3000 http://www.cioinsight.com In June, CIO Insight ran the first installment of a new quarterly column by Lawrence Lessig, a professor of law at Stanford Law School… Continued