The ouster last week of Boeing CEO Harry Stonecipher — after he admitted to an affair with a female employee – is just the latest in a string of scandals at the aerospace giant. A… Continued
Subscription Content
Did you know???
March 16th, 2005 by PRNEWSThat MaryLee Sachs has been appointed chairman of Hill & Knowlton USA. Sachs, who has been president-CEO of the U.S. company since 2002, will manage all U.S. practices.
Right Hand, Meet Left Hand…
March 16th, 2005 by PRNEWSHoping to narrow the (often significant) gap between sales and marketing, SHIFT Communications (Watertown, Mass.) is now marketing its “PR: Sales Extranet,” an online repository that’ll give sales teams up-to-date company news, sales tools and… Continued
Celebrity Sighting
March 16th, 2005 by PRNEWSWhen General Motors was looking for a celebrity vehicle to appeal to the Latino community, the actor Jimmy Smits was found to be the best fit. And when Philips Consumer Electronics was looking for the… Continued
No Pundit Left Behind
March 16th, 2005 by PRNEWSArmstrong Williams’ debut yesterday (March 15) as co-host of “Drive Time Dialogue” on WWRL AM radio (New York) plays right into the notion that there’s no such thing as bad press. Williams has been embroiled… Continued
Media Metrics
March 16th, 2005 by PRNEWS“Celebrity Poker Showdown” (on Bravo) seems to be one of the most omnipresent TV shows this side of MTV’s “The Real World.” Once a staple of late-night programming on ESPN, gambling-related fare has hit the… Continued
A-Dressing Affairs Of The Heart
March 16th, 2005 by PRNEWSCLIENT: The American Heart Association PR AGENCY: Cone Inc. CATEGORY: Cause-Related Marketing BUDGET: N/A TIMEFRAME: February 2004-February 2005 Heart disease is the Number One killer of women in the United States today. It was this… Continued
Influencing Factors Targeting The Top Tier
March 16th, 2005 by PRNEWSIf you want to know who helped propel President George W. Bush toward his second term in the White House, you can thank the elite 10% of the population, which apparently drives what the other… Continued
Corrections
March 9th, 2005 by PRNEWSThe article “CSR: Doing Well by Doing Good…For The Right Reasons” (March 2) incorrectly stated the number of books Verizon has donated to libraries and others as part of its “Verizon Reads” campaign; it is… Continued
Tune In, Turn On
March 9th, 2005 by PRNEWSThe ripples from the Ketchum scandal continue to unfold, what with the full contours of the story still unknown. Nevertheless, the PR fiasco remains Topic A throughout the profession. PR News Editor Matthew Schwartz will… Continued