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As part of its longstanding CSR commitment to the Boys & Girls Clubs of America, Disney Worldwide Outreach brought a healthy dose of its show biz razzle- dazzle to the Watts section of Los Angeles.… Continued

Question: I hear so much about China as being a much-desired market for American brands, but I am not aware of any Chinese brands making their impact on the world. What is the level of… Continued

By Greg Smith There never has been a better (or worse) time to be a male PR practitioner. Results of my PhD study into “The Predominance of Women in PR” show that the industry has… Continued

What do PR professionals really think of podcasts? If a new survey from the Dallas chapter of the International Association of Business Communicators is any indication, it would seem that people think about podcasts but… Continued

It is not news that faith-based organizations have been active in voicing their opinions on matters of political and socio-economic concerns. What is news, however, is the diversity of organizations that have banded together in… Continued

(If you are considering a PR vehicle with shelf life, writing and releasing a book can help spread the word on your company’s activities and solidify the reputation of the person authoring the text. In… Continued

Score another ex-journalist for the PR world: Randy Radtke, formerly the editor of the Ripon (WI) Commonwealth Press, joined Alliance Laundry Systems last January. His title is “public relations specialist,” which is quite the euphemism… Continued

PR News & Spring Associates’ Official PR Salary & Bonus Report

For most people, giving a speech before a large audience ranks in the same category of endeavors as root canals and tax audits. To help make this process less painful, PR News called on Susan… Continued

By Jeffrey Sandman The cliché that seems to be repeated in every high-profile civil case is an attorney telling the press that he or she will “not try this case in the court of public… Continued