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CTA and ODS executives determined that an investor relations program with stepped-up communication would improve the market’s perception of the company’s stock potential. The company established several program objectives: * to increase ODS stock price… Continued

During its 25th anniversary last year, the International Association of Business Communicators (IABC) tapped a new full-time executive and moved forward with a plan to deliver more services–especially through electronic channels–to the group’s 12,500 members… Continued

In response to a rash of apparent arson attacks on predominantly African-American churches across the South in the past 18 months, NationsBank Corp. is demonstrating its concern by offering rewards of up to $50,000 for… Continued

The National Center for Charitable Statistics has moved from the Independent Sector, Washington, D.C., to the Urban Institute, also located in D.C. The center collects and publishes statistics about activities of public chaities and other… Continued

Following the model of commercial-supported broadcasting, a new company has unveiled an advertiser-supported Internet service offering free e-mail service to its customers. Since going live in April, Juno Online Services L.P., New York, has signed… Continued

PR executive recruiting firm Carol Ball & Co., Wilton, Conn., has added a New Jersey office. Elizabeth Brand, formerly vice president, marketing at Audio Video Reporting Services, New York, will head the office, located at… Continued

There’s a market out there — representing age groups spanning four decades — asking the network television programming industry for some substantive, intelligent content and advertising, but the networks apparently aren’t paying attention. PLAN, the… Continued

The 1996 edition of “O’Dwyer’s Directory of PR Firms” has been published. The $135 directory includes listings for more than 2,000 firms in the United States and 70 other countries. All firms are cross-referenced by… Continued

Two top executives of international PR firm The Americas Group, Stamford, Conn., have moved over to corporate positions. Jack Macauley, managing director, joined Philip Morris Management Corp., New York, as director, external relations. Evelyn Mariperisensa… Continued

Airlines–and other organizations–looking for help in developing crisis plans can find insight from a free guide produced by Boeing Co.’s Commercial Airplane Group. “Crisis Communications: A Guide for Planning” guides establishment of public relations objectives… Continued