Calendar

January 12-14

Integrated Healthcare Symposium's Governing Integrated Healthcare Systems. Naples, Fla. 909/336-1567.

January 22

Medical Marketing Association's Regional Conference. Cambridge, Mass. 415/764-4807.

March 29-April 1

The Alliance for Healthcare Strategy and Marketing's 1998 Annual Conference. Orlando. 312/704-9700.

March 23-28

American Journal of Health Promotion's 9th Annual Art and Science of Health Promotion Conference. Monterey, Calif. 248/682-0707.

May 3-5

Healthcare Strategy Institute's Third National Forum on Customer Based Marketing Strategies. Phoenix. 847/869-8482

August 29-September 2

Society for Healthcare Strategy and Market Development's Third Annual
Educational Conference. Philadelphia. 312/455-4577.

Calendar Alert:

Look for "The Annual Calendar of PR and Marketing Events" in your next next issue. This supplement is the first of four complimentary professional resource guides HPRMN subscribers will receive in 1998. The calendar is chock full of upcoming must-attend industry conferences and shows for healthcare, interactive and general PR/Marketing professionals and includes information on award entries for winning campaigns. For subscription information, call 1-800-777-5006.