Winner: MWWPR—Making MWWPR Matter More
MWW’s consumer practice enjoyed an exceptional year, punctuated by a series of high profile account wins. Combined with significant growth across the consumer division’s Western and Midwest operations and the expansion of work for a number of longtime clients, this formula helped its consumer practice earn one of its best years to date.
As communications management consultants, the firm’s consumer practice looked across the agency and combined extensive proprietary research with brand and cultural insights to create programs that drive measurable results for their client’s business objectives. This integrated approach to marketing led to key client wins for the consumer practice, including Monster Energy, Golfsmith International, PepsiCo, Red Lobster Management, Friendly’s Ice Cream, 1-800 Contacts and Men’s Wearhouse.
Honorable Mentions
- Klick Communications – Havaianas Australia Day Thong Challenge
- Purple Door Communications – Consumer Marketing Campaigns Driven by Research Insights