2014 PR Rising Stars: Sarah Trigg

Sarah Trigg, Corporate Giving & Community Relations Coordinator, GameStop

While working in partnership with the Make-A-Wish Foundation, Sarah Trigg of GameStop utilized her communications acumen in orchestrating a nationwide campaign that encouraged customers to donate to Make-A-Wish Foundation. At the campaign’s onset GameStop set a modest goal of $100,000, and as a result of Sarah’s work, Make-A-Wish Foundation received $300,000 of donations from GameStop stores.

She has proved time and again her ability to tackle each task with unmatched enthusiasm and an even hand. Sarah constantly anticipates and plans for every contingency, resulting in her campaigns routinely succeeding expectations.