Winner: Amber Meredith, Deputy Director, Marina Maher Communications
Amber Meredith—who was promoted to deputy director of Marina Maher Communications Consumer Group in June 2014—is a bold leader in today's communications landscape. Her strong and passionate brand building skills make her a highly valued strategic partner for her agency, her brands and teams.
Meredith consistently, strategically and deliberately contributes to agency growth by realizing organic projects within her core client brands, as well as by securing incremental project work in other areas of her client’s businesses, and of course, new business development. Organic growth on her accounts was positive in both 2012 and 2013 – delivering revenue above plan. Her teams hustle, grow and blossom under her tutelage and they feel fortunate to work with such a great leader.
Meredith keeps a keen eye on the bottom line. She also yields high-impact results for her clients, and in 2013, her accounts over-delivered on forecast and plan and had strong utilization and profitability for the agency.
Meredith’s management on Covergirl has sparked stellar levels of consumer engagement that has helped to reinvent the brand and put it at the center of social conversations. Meredith and her team, for example, have launched Girls Can, a Covergirl-inspired program designed to help girls overcome barriers, empowering them to be the next generation of women who rock the world.
- Sarah Chavey, ANTHEMIC Agency
- Meghan Moran, Adfero Group
- Kate Urbach, Havas PR