Stories by Shelley Spector


A Special Birthday for PR’s Grande Dame: Denny Griswold (1908-2001) 

March 24th, 2021 by

It’s fitting that today, March 24, 2021, is both Equal Pay Day and the birthday of PRNEWS’s founder, the inestimable Denora “Denny” Griswold (1908-2001). Griswold’s birthday is special this year, though. Just one week ago, a large package arrived at the Museum of Public Relations. It’s sort of a birthday gift for PR historians worldwide.

The Story of Denny Griswold, Founder of PRNEWS

March 8th, 2021 by

As we celebrate International Women’s Day, many PR pros who rely on the PRNEWS brand don’t know its founder was a woman. In 1944, Denora “Denny” Griswold had an idea at 3am to start a news vehicle for and about the PR industry. Her husband, publisher of BusinessWeek, agreed and joined her. As important as founding PRNEWS, Griswold was a visionary. At a time when there weren’t enough women in PR to fill her kitchen table, Griswold thought women could do anything.

LGBTQ PR Pros Discuss How Their Experiences Shaped Communications

July 1st, 2020 by

In honor of Pride Month, the Museum of PR held a forum where PR pros who are members of the LGBTQ+ community discussed how the industry has helped raise awareness around Pride. In addition, they spoke about their experiences being PR pros and members of the LGBTQ+ community.


LGBTQ Experiences Shape Communications

June 29th, 2020 by

As Pride Month concludes tomorrow, the Museum of PR will convene a group of PR’s LGBTQ+ leaders for a discussion about the role of communication in the movement’s past, present and future. We offer perspectives on work and life of some of the scheduled panelists.


How the LGBTQ Experience Can Shape Communication

June 24th, 2020 by

In honor of Pride Month, we offer the perspectives of several LGBTQ leaders in the PR and marketing community. Each of these executives will speak during a free Museum of PR event next week highlighting the social and professional experiences of members of PR’s LGBTQ community.

women around business table

Marilyn Laurie: How She Emerged from Humble Roots to a Woman in Charge

June 2nd, 2020 by

Marilyn Laurie (1939-2013) worked her way up to become CCO of AT&T, the company’s first female in that position. She did so, in part, by holding un-traditional views, including seeing PR’s role as representing the consumer inside the board room. Our monthly history feature is a Q&A with Dick Martin, author of a forthcoming book about Marilyn. In addition, Martin succeeded Laurie at AT&T.

Proud To Be in PR: The Story of Denny Griswold, Founder of PRNEWS

April 1st, 2019 by

As part of PRNEWS’ 75th anniversary this year, we depart from our normal fare of tips, tactics and strategies and offer a look at the life and times of the founder of this publication, Denny Griswold.