A new Web site, http://www.MarketingAngel. com, promises to sit on your shoulder and provide guidance with issues relating to design, media, PR and copywriting. The new site is the brainchild of McCall Media & Marketing,… Continued
Stories by PRNEWS
Web Offenses On the Rise
August 28th, 2000 by PRNEWSPoor Pokémon. Of all the monsters he has to face in combat, the hardest battle may be with the online porn site that’s “borrowing” his brand name for alternative use (we’re figuring you readers can… Continued
Chain Reaction
August 28th, 2000 by PRNEWSOn the road to crisis communications there are product recalls and there are lawsuits. Although Firestone’s tire defect has dominated national news headlines in the past two weeks, class action lawsuits constitute the fastest growing… Continued
Strategic Partnerships Prove Web is No Place for Loners
August 28th, 2000 by PRNEWSYour company’s e-business unit is exploring how some shrewd partnerships might enhance your brand’s credibility and market share online. Does your PR team have a seat at the table? This year, more than $110 billion… Continued
Houston Seeks Mexican Tourists’ Mindshare
August 28th, 2000 by PRNEWSThe Case Houston had an image problem. The fourth-largest city in the U.S., the Texas seaport was seen as an oil and cow town, a place to do business, home to a world-class medical center… Continued
Regulation FD Targets Selective Disclosure, Changes IR Landscape
August 28th, 2000 by PRNEWSFirst of two parts Corporate communicators and IR managers are facing a new world – thanks to a new federal rule, they will have to change the way they handle investor and analyst communications. The… Continued
Media Insight
August 21st, 2000 by PRNEWS“Science Daily” Discovery Science Channel 7700 Wisconsin Ave. Bethesda, Md. 20814-3579 301/986-1999 http://www.discovery.com Recent breakthroughs such as the human genome project have whet the American public’s appetite for science news, and Discovery Science Channel is… Continued
Media Moves
August 21st, 2000 by PRNEWSBecky Bisbee leaves the Austin-American Statesman to join the Seattle Times. Kathy Warbelow replaces her as business editor. Fax: 512/445-3971…Jon Talton, former business editor at the Charlotte Observer, is now a columnist for the business… Continued
Editorial Calendar Alert
August 21st, 2000 by PRNEWSMaximum storage. The Oct. 2 issue of Information Week will include a feature on desktop storage and ways to maximize it. IW bills itself as a guide for decision-makers who buy, build and manage technology.… Continued