Stories by PRNEWS

It may be the ultimate in butt-kissing, but it’s for a good cause. Press Access announces the winners of its 2000 “PRESStige” Awards, which give PR practitioners a chance to cast their votes for the… Continued

Some call this the era of “free agents.” Others describe it as the beginning attempts to own human capital. Who really has ownership of a professional’s career? With the speed of online communication, we have… Continued

Corporate Moves Wirthlin Worldwide, an international strategic research and consulting firm, names Sandra Bauman and Beth Strackbein VPs. Bauman is VP and director of marketing and development and will take responsibility for the external positioning… Continued

Like the earthquakes that occasionally shake the San Francisco Bay Area, tremors from collapsing dotcom enterprises continue to rattle the Internet community. Local newspaper business sections list new failures daily, and some follow it with… Continued

We’re witnessing a gradual yet fundamental shift in the manner in which we interact with target audiences. As media clutter continues to wash up on desktop shores (on- and off-line), communicators will have to find… Continued

A Case of Olympic Proportion The bribery scandal surrounding the Salt Lake City Olympics, which came to light in January 1999, was certainly cause for concern at Blue Cross/Blue Shield Association (BCBSA), a long-time sponsor… Continued

Post-election shuffle: APCO Worldwide scoops up Arizona Congressman Matt Salmon, who retires his seat in the U.S. House of Representatives after three terms in office. As executive VP, Salmon will establish a Phoenix office…Paul Bledsoe,… Continued

The Case: Bigger Than a Bread Box What can you do with 150-year-old bread? That was the basic question posed to San Francisco-based Shinoff Group when it was hired by Boudin Bakery in January 1999… Continued

The Oprah Magazine 224 West 57th Street New York, New York 10019 212/649-4843 212/977-1947 (fax) Oxygen Media, the cable/Web venture hatched by Oprah Winfrey and Geraldine Laybourne, continues to gasp for breath, having last week… Continued

Michael Maiello shifts from reporter to senior reporter at Forbes, covering mutual funds, insurance and games. Snail mail 60-62 Fifth Ave., New York, NY 10011- 8865. Brett Nelson shifts from senior reporter to staff writer… Continued