PR NEWS will not publish on Dec. 30 in honor of the holiday season. Look for us in your mailboxes on Jan. 6 with our traditional Year Ahead issue, including predictions and expert advice for… Continued
Stories by PRNEWS
Media News
December 23rd, 2002 by PRNEWSNewsweek launched a new series this month called “Health for Life,” an offshoot of special “Health for Life” editions of the weekly. Newsweek editors will work with Harvard Health Publications and its editor-in-chief Anthony Komaroff… Continued
Long-Term Relationships Are Key To Successful Dealings with Legal
December 23rd, 2002 by PRNEWSYour ability to work productively with the legal team can make or break your company’s response to any crisis. But the high-stress circumstances surrounding any crisis situation can cause attorneys and PR professionals alike to… Continued
PR NEWS Names Three PR Professionals of the Year
December 23rd, 2002 by PRNEWSIt’s a tradition that goes back more than 50 years, and every year the PR NEWS “PR Professional of the Year” award competition poses a challenge – not for the lack of candidates but for… Continued
Strategy of the Week
December 16th, 2002 by PRNEWSWhether you’re starting a new role or have been with your organization for years, here’s a strategy sure to advance your career: Make friends with the lawyers. In “Managing PR & Legal Concerns,” a Webinar… Continued
Coming Up in PR NEWS
December 16th, 2002 by PRNEWSDon’t miss the announcement of the PR Professional of the Year in PR NEWS’ Dec. 16 issue. We’ll profile an agency professional and a corporate professional who have gone above and beyond the call of… Continued
Agency News
December 16th, 2002 by PRNEWSFleishman-Hillard launches F-H Hispania, a new company with bilingual and bicultural staff in all major U.S. Hispanic markets. Based out of the Miami office of F-H, it will be headed by Rissig Licha, senior partner… Continued
No Proactive PR
December 16th, 2002 by PRNEWSIn last week’s issue of PR NEWS, we told you about Children’s National Medical Center’s reactive communications strategy in handling its crisis with BlueCross BlueShield CareFirst. Children’s has asked for a rate increase which it… Continued
Business as Usual in Bankruptcy
December 16th, 2002 by PRNEWSUnited Airlines is taking a savvy approach to communications surrounding its bankruptcy filing, with prominent links from its homepage to information like “Business as Usual,” and “Building a Stronger United.” These links lead to information… Continued
Personal Career Brands: A Competitive Edge
December 16th, 2002 by PRNEWSThere has been great debate over the years about the concept of career branding and what a brand may or may not do to gain the leverage necessary in a competitive hiring market for communications… Continued