Stories by PRNEWS

Happy Holidays from PR NEWS!

December 23rd, 2002 by

PR NEWS will not publish on Dec. 30 in honor of the holiday season. Look for us in your mailboxes on Jan. 6 with our traditional Year Ahead issue, including predictions and expert advice for… Continued

Media News

December 23rd, 2002 by

Newsweek launched a new series this month called “Health for Life,” an offshoot of special “Health for Life” editions of the weekly. Newsweek editors will work with Harvard Health Publications and its editor-in-chief Anthony Komaroff… Continued

Long-Term Relationships Are Key To Successful Dealings with Legal

December 23rd, 2002 by

Your ability to work productively with the legal team can make or break your company’s response to any crisis. But the high-stress circumstances surrounding any crisis situation can cause attorneys and PR professionals alike to… Continued

PR NEWS Names Three PR Professionals of the Year

December 23rd, 2002 by

It’s a tradition that goes back more than 50 years, and every year the PR NEWS “PR Professional of the Year” award competition poses a challenge – not for the lack of candidates but for… Continued

Strategy of the Week

December 16th, 2002 by

Whether you’re starting a new role or have been with your organization for years, here’s a strategy sure to advance your career: Make friends with the lawyers. In “Managing PR & Legal Concerns,” a Webinar… Continued

Coming Up in PR NEWS

December 16th, 2002 by

Don’t miss the announcement of the PR Professional of the Year in PR NEWS’ Dec. 16 issue. We’ll profile an agency professional and a corporate professional who have gone above and beyond the call of… Continued

Agency News

December 16th, 2002 by

Fleishman-Hillard launches F-H Hispania, a new company with bilingual and bicultural staff in all major U.S. Hispanic markets. Based out of the Miami office of F-H, it will be headed by Rissig Licha, senior partner… Continued

No Proactive PR

December 16th, 2002 by

In last week’s issue of PR NEWS, we told you about Children’s National Medical Center’s reactive communications strategy in handling its crisis with BlueCross BlueShield CareFirst. Children’s has asked for a rate increase which it… Continued

Business as Usual in Bankruptcy

December 16th, 2002 by

United Airlines is taking a savvy approach to communications surrounding its bankruptcy filing, with prominent links from its homepage to information like “Business as Usual,” and “Building a Stronger United.” These links lead to information… Continued

Personal Career Brands: A Competitive Edge

December 16th, 2002 by

There has been great debate over the years about the concept of career branding and what a brand may or may not do to gain the leverage necessary in a competitive hiring market for communications… Continued