Stories by PRNEWS

Thomas Martin new president of Arthur W. Page Society

October 20th, 2003 by

Thomas Martin, senior VP and director of corporate relations at ITT, has been elected president of the Arthur W. Page Society for a term that starts in January. He succeeds David Drobis, senior partner and… Continued

…And Tactics

October 20th, 2003 by

As more CEOs embrace transparency spin becomes less of an option, according to Don Spetner, chief marketing officer for Korn/Ferry International. “Spin has hit the wall, and both PR people and CEOs have to get… Continued

Trend…

October 20th, 2003 by

If it’s Tuesday it must be… another survey on managing corporate reputation, this one sponsored by communications firm Hill & Knowlton and executive recruitment giant Korn/Ferry International. The recently released survey examined the C-suite perspective… Continued

When it Comes to Diversity, PR Must Set the Best Example

October 20th, 2003 by

David Drobis, president of the Arthur W. Page Society, is blunt when asked about the PR industry’s efforts at diversity. “If you look around the Page Society, it’s not a particularly diverse group,” says Drobis,… Continued

Restoring Trust: PR’s New Role in Creating Corporate Accountability

October 20th, 2003 by

A recently released white paper produced by the Public Relations Coalition, a group of 19 organizations serving the PR arena, is drawing mixed reviews from the communications field. Some PR executives say the document provides… Continued

Agency Exec of The Year: Ken Luce,Weber Shandwick

October 13th, 2003 by

Weber Shandwick Exec Quick to Respond to Crises Large and Small Ken Luce, president of Weber Shandwick Southwest, whose main accounts include American Airlines, hardly kept what you would call normal hours in the wake… Continued

Corporate Exec of the Year: Tom Hoyt, Ford Motor Co.

October 13th, 2003 by

Putting PR in the Driver’s Seat at Ford The last few years have been tough financially on automotive giant Ford Motor Co. Earnings have been down and the company’s stock price has been skidding. But… Continued

A Sampling of the Winning Teams and Top PR People

October 13th, 2003 by

It takes great people to create a winning campaign and run an effective PR department. Below we salute the team members on many of the Platinum PR winning campaigns and showcase some of the PR… Continued

PR People Moves

October 13th, 2003 by

Burson-Marsteller names Alan Arkatov (ex-eEducation Group) to the new position of President-CEO of the company’s Southern California region. Arkatov will also lead the firm’s national education group and oversee its West Coast public affairs group;… Continued

Mastering Magazine PR…

October 13th, 2003 by

The Magazine Publishers of America (MPA) hopes that Big Bang IV: Mastering Magazine PR will lighten the load among publicists pitching magazines, both consumer and trade titles. The event, Nov. 11 at The Harvard Club… Continued