Stories by PRNEWS

Platinum PR Award Winner/Marketing Communications: NPR’s ‘The Tavis Smiley Show’: News Hook Gives Radio Show Great Reception

December 22nd, 2003 by

The potential audience for Tavis Smiley falls into roughly two camps: There are the devoted listeners, and those who have never heard of the man. When Smiley took his daily, one-hour news magazine to National… Continued

Media Insight: Prevention

December 22nd, 2003 by

Rodale Inc 400 South 10th St.,Emmaus, Pa. 18098-0099 610.967.5171 http://www.prevention.com The Wind-Up Prevention is pushing some big changes. The Rodale monthly, which is the 11th largest magazine in the country (in league with People and… Continued

How to Keep Your S0X on in 2004

December 22nd, 2003 by

For senior communications executives dealing with Sarbanes-Oxley, it may be time to break out the industrial-strength bottle of Tylenol. The clock has officially started to tick on the legislation, which expands the disclosure laws in… Continued

On the Pulse: Counselors Academy Shows PR Execs Cowed by C-Suite

December 22nd, 2003 by

Are senior PR executives their own worst enemy? That’s the inescapable conclusion of a recent Counselors Academy/PR NEWS-sponsored study that looked into the many challenges communications execs are grappling with as they head into 2004.… Continued

PRofile

December 22nd, 2003 by

Del Galloway is ready for his close-up. Galloway, who is a partner in the Jacksonville, Fla.-based advertising/PR firm Husk Jennings Galloway + Robinson, soon starts a one-year term as President of the 20,000-member PRSA. For… Continued

The Year Ahead: Crisis Communications, Corporate Governance Loom Large in ’04

December 22nd, 2003 by

The economy seems to be coming out of its three-year coma and that’s encouraging for senior communications execs whose budgets could use fattening and the PR agencies that want to share in the wealth. For… Continued

Impact of Sarbanes-Oxley

December 15th, 2003 by

PR execs have been chattering for the last year or so how much the Sarbanes-Oxley Act of 2002 has changed the way they conduct business. Now, some numbers help to tell the story. A new… Continued

George Hammond, PR Industry Guru, Dies

December 15th, 2003 by

Hammond, who served as the 1969 PRSA President and was a member of PRSA’s inaugural College of Fellows Class in 1989, died last week in his sleep at his home in Mystic, Conn. He was… Continued

Flatlines for Modern Physician

December 15th, 2003 by

The media recession has claimed another victim: Crain Communications Modern Physician, which has ceased publication with the December issue. However, it’s not lights out completely. The magazine’s contents will be folded into sister publication Modern… Continued

Next Stop, the Windy City

December 15th, 2003 by

When Time Out New York launched in the states in 1995, media mavens pooh-poohed the publication, saying there was no room on the newsstand for another New York City cultural guide. Nearly nine years later,… Continued