The provider of media research, distribution, monitoring and evaluation of PR services, last week acquired MediaClips Inc., a Los Angeles-based broadcast monitoring firm. Terms were not disclosed. Under the deal, MediaClips clients will be able… Continued
Stories by PRNEWS
New Twist, Old-Fashioned PR in JetBlue/Crunch Fitness Alliance
April 12th, 2004 by PRNEWSJetBlue, the subject of a favorable cover story in the May issue of Fast Company, has shown it knows how to navigate the PR terrain. The barely 5-year-old airliner, with its hip attitude and free… Continued
Scrushy calls SOX unconstitutional
April 12th, 2004 by PRNEWSLawyers for Richard Scrushy, the former founder of HealthSouth Corp., last week filed one of the first legal challenges to the Sarbanes-Oxley corporate-crime law, calling it “unconstitutional and overly vague,” according to The Wall Street… Continued
Get Ready for More Explaining on Executive Pay
April 12th, 2004 by PRNEWSThe New York Times Special Report on Executive Pay (April 3) was chock-full of stats on CEO compensation. One nugget: CEOs are still taking home more pay as jobs continue to disappear. Even so, the… Continued
Speed Dating Comes to PR
April 12th, 2004 by PRNEWSFirst there was Speed Dating. Now comes 8-Minute PR. Inspired by the popular dating network, in which singles jump from table to table for a slew of “mini-dates” in one night, 8-Minute PR brings together… Continued
Editor’s Note
April 12th, 2004 by PRNEWSAre you planning to attend one of the country’s largest trade shows, the Electronic Entertainment Expo (E3) in May? Check out “The Guide to Surviving E3” from our sister publication Electronic Gaming Business for E3-specific… Continued
Top Five Rules to Surviving a Trade Show
April 12th, 2004 by PRNEWSIf you’re in PR, or marketing — or if you are in someway involved in spreading the message of your company, face the depressing news now — at some point in your life, you’re going… Continued
Correction
April 12th, 2004 by PRNEWSIn the April 5 issue of PR NEWS, it was incorrectly stated that Delahaye, the communications analysis division of Medialink Worldwide, had moved its headquarters to Portsmouth NH. Delahaye just moved its office in Portsmouth… Continued
PR NEWS’ CSR Award Winner: Timberland Co.’s ‘Serv-a-palooza’ Day: Timberland CSR Campaign Nurtures Soul of Shoe Company
April 12th, 2004 by PRNEWSTimberland Co., the Stratham, NH-based shoe giant, has had multiple community service programs for years, including local Earth Day events sponsored by its retail outlets and the Path of Service program, which gives employees 40… Continued
Analyst Insight: Islands
April 12th, 2004 by PRNEWSIslands Media 6272 Carpinteria Ave., Carpinteria, CA 93013 805.745.7100 www.islands.com The Wind Up Lisa Gosselin, who was recently tapped as the new editor in chief of Islands, knows first-hand what makes a good PR pitch.… Continued