Stories by PRNEWS

Working behind the scenes — that’s what the best PR professionals are supposed to do, week in and week out. Yet there comes a time when the spotlight shifts from the company and its (often… Continued

By Bruce Jeffries-Fox PR measurement is moving forward, but at a glacial pace. Surveys consistently show that only a small percentage of PR execs use measurement, although the proportion is slowly growing. Digging into the… Continued

By Travis Carter/Carter Public Relations Even the most seasoned PR pros occasionally face challenges working with lawyers on legal matters or public policy issues. That’s because there is often a perceived conflict between PR and… Continued

It’s a controversial and growing way for cash-strapped cities to attract private developers: create public-private convention centers/hotels and bet that revenue for city coffers will follow. (Cities are able to do this because they’re offered… Continued

It’s yet another indication that when facing bad news companies should best take the bullet (since it’s seldom fatal) rather than try to dance around things. The latest Delahaye Index, a quarterly assessment of how… Continued

When Peter Magnani walked into the classroom, he had his PR chops down. He was well along into his career, but he wanted to kick it up a notch, enhance his stature in the profession… Continued

Rosanna Fiske, a principal with Rise Strategies (Coral Gables, Fla.), has been touring the college circuit for the last 12 years, educating students who are studying communications on the particulars of PR. In the late… Continued

Actually, we’re just taking a little breather in light of Labor Day. PR NEWS will not publish on September 6 but will return with a 10-page issue on September 13. Happy Holidays.

Burson-Marsteller – Jumping The Fence. Doug Holt, a veteran Chicago Tribune reporter, has joined the firm’s Chicago office as director in its U.S. Media Practice. Holt, who covered the Iraq War in 2003 as a… Continued

Logic Media Group (Nashville) re-launched its PRsource.com site earlier this month with a new set of options geared to both small and mid-sized businesses. Clients now will be able to select services tailored to their… Continued