That Joe Epley, founder of Epley Associates, announced his retirement last week from the firm he founded in 1969. He will continue to counsel the agency’s clients. Epley President Michael Herman has been named the… Continued
Stories by PRNEWS
Stellar Lineup for Conference on Corp. Citizenship…
February 9th, 2005 by PRNEWSThe Center for Corporate Citizenship at Boston College has assembled a heavyweight crew of corporate CEOs to speak at its annual International Corporate Citizenship Conference April 3-5 at the Hynes Convention Center in Boston. Tom… Continued
Women On Top…
February 9th, 2005 by PRNEWSCharlotte Otto, senior vp & global external relations officer for Procter & Gamble, certainly has her work cut out for her in the weeks and months ahead as she helps to communicate the benefits of… Continued
Euro RSCG Magnet Climbs The Hill…
February 9th, 2005 by PRNEWSThe marketing and communications giant recently launched its Government IT (information technology) practice to get a piece of the $155 billion industry. The practice, which is based in the firm’s Washington, D.C., office and headed… Continued
New Owner Already Expanding Business Ethics…
February 9th, 2005 by PRNEWSThe quarterly publication, known for its annual ranking of the “100 Best Corporate Citizens,” has revamped its Web site and is planning to give its print product an editorial facelift sometime this spring. The publication… Continued
Media Metrics
February 9th, 2005 by PRNEWSGet out of the big city. See America. Save money. Grow your nest egg. While the high rollers may be on the right and left coasts of the country, the highest concentrations of personal savings… Continued
PR Plays Big Role In PhRMA’s Commitment To The Poor
February 9th, 2005 by PRNEWSCLIENT: Pharmaceutical Research and Manufacturers of America PR AGENCY: Deveney Communications TIMEFRAME: March 2003 – April 2003 BUDGET: $71,000 With more than 1,400 potentially life-saving medications offered free or discounted by pharmaceutical companies through patient-assistance… Continued
Changing Tunes: The PR And Marketing Schism (Cont’d)
February 9th, 2005 by PRNEWSPR execs often turn blue in the face trying to convince their marketing managers that PR contributes to the bottom line. Now they’ve got some much-needed ammo: a survey of America’s senior marketers by the… Continued
The Cobbler’s Children Have No Shoes And PR Has No PR
February 9th, 2005 by PRNEWSThe Ketchum-Armstrong Williams-Department of Education scandal points to the woeful lack of PR for PR, a chronic problem that now threatens irreparable damage to a field that John and Jane Q. Public know little to… Continued
Talking The Talk — But Not Walking The Walk — On Integrated Comms Spond
February 9th, 2005 by PRNEWSIs “integrated communications” the new “synergy?” Remember “synergy?” In the mid- to late-1990s it was the buzzword among media circles, a catch-all phrase that was used to describe all the wonderful melding of media products… Continued