As of the beginning of this month, there have been more than 17,000 American military personnel who were injured while on duty in Iraq and Afghanistan. Since 2004, a non- partisan and nonprofit organization called… Continued
Stories by PRNEWS
An Industry Checkup; Bad PR, Positive Effects
February 13th, 2006 by PRNEWSQUESTION: Are senior PR managers still struggling to get a seat at the table with their C-suite peers, or is the profession’s struggle to grow in relevancy finally seeing the light of day? ANSWER: Based… Continued
Taking Responsibility for Your Words Is More than Good Business
February 13th, 2006 by PRNEWSBy Richard Laermer Why can’t people be careful these days? Sure, you heard your parents mumble that at one time or another, but I’m talking about writing. Almost everything I read has errors in it… Continued
PR Pulse: Credit Unions Chase Youth
February 13th, 2006 by PRNEWS“What is a credit union?” Customer research of young consumers by the Eastern Ontario Alliance of Credit Unions (EOACU) found a double response to that query: Either people were clueless regarding credit unions or they… Continued
Measurement Metrics: Maximizing Online Communication with a Cyber Toolbox
February 13th, 2006 by PRNEWS“Companies need it. Without it they can’t innovate, build consensus, or go to market. Markets need it. Without it they don’t know what works and what doesn’t; don’t know why they should give a damn.… Continued
New Technology, Old Problems: Securing Ink for Cutting-Edge Tech
February 13th, 2006 by PRNEWSBack in 1996, software developer Eric Robichaud decided to eschew retail channels and sell his Rhode Island Soft Systems line of utilities and computer games via e- commerce. While Net denizens had no problems adapting… Continued
Phil & Courtney Talking PR: The D.C. PR Miasma Gets Worse
February 6th, 2006 by PRNEWS(This week, PR News editors Phil Hall and Courtney Barnes lament the increasingly nasty state of Washington-style PR.) COURTNEY: My loyalty will always lie with my hometown of Washington, D.C., but it has to be… Continued
PR Personality Profile
February 6th, 2006 by PRNEWSNix the Bunny, Cue the Manatee When it comes to identifying an animal that goes with Easter, the bunny is the top choice. But if the Save the Manatee Club has its way, Peter Cottontail… Continued
Case Study: Wisdom Publications Scores PR Hit When Darth Vader Meets Buddha
February 6th, 2006 by PRNEWSCompany: Wisdom Publications Budget: $24,000 Wisdom Publications is a small nonprofit book publisher based in Sommerville, MA, which focuses on titles relating to Buddhist studies and principles. Not unlike other niche publishers, it has its… Continued