Many areas within post-Katrina New Orleans have yet to resume normalcy: Less than half of the city’s 480,000 residents have returned, many hospitals and public schools remain closed, and basic public services such as trash… Continued
Stories by PRNEWS
Case Study: The Ogden Museum’s PR Focus Enhances New Orleans’ Economic Resurrection
March 6th, 2006 by PRNEWSCompany: The Ogden Museum of Southern Art Timeframe: September 2005 to present Museums and the PR surrounding special exhibitions have been the economic energy source for many cities. But in the six months since Hurricane… Continued
PR Personality Profile: High Energy PR Fuels Solar Push
March 6th, 2006 by PRNEWSDon’t be surprised if you hear Drew Setter humming “Let the Sunshine In” or “Windmills of Your Mind” at his Albuquerque, NM, office. The president of Drew Setter & Associates, he scored a grand slam… Continued
The PR Sherpa: Understanding and Controlling Digital Risk
March 6th, 2006 by PRNEWSQUESTION: How can PR professionals anticipate and overcome digital risk factors? ANSWER: As more and more companies venture into the world of digital marketing, many face unchartered waters that are teeming with perils and ripe… Continued
Splitting Hairs: Value, Expectations and ROI in Public Relations
March 6th, 2006 by PRNEWSBy Mark Weiner In the financial world, “Return On Investment” (ROI) and “Value” are terms that are commonly understood and measured, but not so in the world of public relations, where “ROI” and “Value” are… Continued
PR Pulse: Russian Faith Leaders Create a United PR Front Denouncing Gay Event
March 6th, 2006 by PRNEWSInterfaith PR unity is a rare occurrence in Russia, which has a long history of animosity between its three major religions. However, the nation’s Christian, Muslim and Jewish leadership unified their PR machinery by pressuring… Continued
Business Maturity and Sharper Focus Changes the Face of Public Relations
March 6th, 2006 by PRNEWSThe PR industry is no stranger to redundancy. Ubiquitous utterances about getting a seat at the proverbial table make many professionals sound like broken records, and there have been enough holy grails – measurement, crisis… Continued
U.S. High-Tech, Beijing Censors: Does a PR Problem Exist?
March 6th, 2006 by PRNEWSFor many years, American corporations have literally salivated over the commercial prospects of the Chinese market: 1.3 billion people, or 25% of the total global population. But for companies trying to cross the Pacific, there… Continued
PR Movers
February 27th, 2006 by PRNEWSBellSouth Corporation, Atlanta, announced Jeff Battcher is the new vice president-corporate communications. He assumes responsibility for the company’s internal and external communications and event marketing departments. Formerly a senior director in charge of media relations,… Continued
Phil & Courtney Talking PR: Hellooooooooooooo, C-suite!
February 27th, 2006 by PRNEWS(This week, PR News editors Phil Hall and Courtney Barnes help their PR friends by unscrewing the hinges on the C-suite door.) PHIL: Last month, the U.S. Department of Defense published a 136-page report detailing… Continued