Stories by PRNEWS

Survey after survey over the past year has shown that talent management is a primary concern for senior executives. A new survey conducted by PR News and PRSA/Counselors Academy finds that the same holds true… Continued

Seven Things You Will Learn In This Week’s Issue Of PR News 1. Successfully refreshing an iconic brand first requires aligning with internal audiences. 2. 83% of survey respondents had to recruit one or more… Continued

With a recession looming on the horizon, organizations across every industry are feeling the heat. The pressure is on to cut costs, reduce overhead and stay competitive as consumers tighten their own belts. The last… Continued

“Be assured that video is being used and being viewed online.” When Medialink COO Larry Thomas opened up the March 4 Thought Leaders Roundtable on Video 2.0 Communications Strategies with this statement, the 15 senior… Continued

When I started my volunteer work with the Barack Obama for President Campaign in the frigid Iowa winter in late 2007, we were happy to draw crowds of 750 to 1,000. These were largely comprised… Continued

Company: Novartis Agency: Ruder Finn Timeframe: 2006-2007 Creating value for shareholders and owners is a primary goal of pharmaceutical firm Novartis Corporation, but in 2006 the Swiss-based company confronted a challenge in understanding how to… Continued

*HR Benchmarking: A new report from Best Practices LLC evaluates Human Resources performance among 78 Fortune 500 companies using 300 metrics across six functions: Staffing, Benefits, Relocation, LOA/FMLA, Workers Compensation and Medical Services. Below are… Continued

PR News and Peppercom will release the findings of their Digital PR survey during the March 11 webinar on “Building and Managing Your Company’s Online Reputation.” Below you will see a portion of the results.… Continued

Seven Things You Will Learn In This Week’s Issue Of PR News 1. 33% of survey respondents admitted being behind their competitors in terms of digital efforts. 2. When conducting financial communications, reviewing your company’s… Continued

On February 27, 2008, SustainAbility and GlobeScan came together in Washington, D.C., to announce the findings of their joint research study entitled “A Wide Angle Look at Sustainability: Past, Present and Future.” The report, based… Continued