Stories by PRNEWS

Media research company Cision released research results which show the growing influence of blogs in the mainstream print media. Cision’s study of the top 20 national magazines and newspapers shows that over the last 5… Continued

By Rick Gould In the PR agency business, consider a recessionary period to be any point when your operating profit drops below 20% of the top of the line. It may sound harsh, but there… Continued

Seven Things You Will Learn In This Week’s Issue Of PR News 1. 43% of survey respondents personally maintain or produce their own social networking page. 2. 26% of survey respondents personally maintain or produce… Continued

The changing business environment, defined largely by emerging digital communications platforms and stakeholder empowerment, continues to reshape the communications profession, driving executives in the field to become thought leaders and counselors within their organizations. This… Continued

Digital media platforms may define the way people interact in the modern workplace, but how integrated is it in their personal communications repertoires? According to the results of the PR News/Medialink Digital Media Use survey,… Continued

With the downturn in the economy encompassing nearly every aspect of our lives, businesses large and small are feeling the pinch. MarketingSherpa recently published a survey (as reported by newsandexperts.com) stating that over 60% of… Continued

Digital PR is something that has yet to be mastered by the industry in general. plugging In New PR technologies and reaching the media in today’s 2.0 world can be a challenge, but Joanna Kulesa… Continued

By Patricia Thorp When unexpected crises hit a company, executives often find themselves rudderless in a monsoon of media calls. If they don’t know how to effectively communicate their company’s story, they can cause significant… Continued

Company: ThinkFirst Missouri Agency: Perrygraf, Graphics by Design Timeframe: 2007-ongoing Every year, nearly 500,000 people in the U.S. sustain a debilitating brain or spinal cord injury. Among children and teens, it’s the leading cause of… Continued

*Talkin’ Bout Y Generation: A report released by MeriTalk last week entitled “Generation Y’s Bill of Rights” considers how Generation Y (loosely defined as the offspring of Baby Boomers) obtains information and interacts with the… Continued