Stories by PRNEWS

Seven Things You Will Learn In This Week’s Issue Of PR News 1. To retain talent, it’s important to cultivate a culture in which reaching for the highest abilities is the standard. 2. Three out… Continued

Knowing what keeps their CEOs up at night is both a blessing and a curse for communicators; with knowledge comes great responsibility. Thanks to two recently released in-depth surveys of CEOs from around the world,… Continued

Company: Dell; Creative Labs Timeframe: May 2008 (for Dell); March 2008 (for Creative Labs) “Google never forgets…” -Slashdot, an online magazine How does your reputation look in Google? Half the people using the Internet today… Continued

*Boomers Desire Meaningful Jobs: A national survey released by MetLife Foundation and Civic Ventures finds that half of nonprofit employers actually see Boomer workers as highly appealing, with an additional 39% finding them moderately appealing.… Continued

Can e-mail be helpful? What about annoying? Wasteful? Productive? Or costly? The answer is yes, to all of the above. Although e-mail can be enormously helpful in getting useful information to editors or clients at… Continued

Seven Things You Will Learn In This Week’s Issue Of PR News 1. More than four in 10 nonprofit employers (42%) see recruiting and hiring talent as a top human resource concern. 2. Many companies… Continued

By Katie Paine To a very large extent, the current financial crisis isn’t about money, it’s about trust, transparency and reputation. Before they collapsed, Bear Stearns and Lehman Brothers had what in normal times would… Continued

To say the blogosphere has been growing at a locomotive rate the past few years is to make an excessive understatement. Consider these statistics culled from a March 2008 study conducted by Universal McCann: 77%… Continued

Keeping SEO in mind, here are a few free tools for conducting keyword research: • Google AdWords: www.adwords.google.com • Google Trends: www.google.com/trends • Microsoft adCenter Labs keyword forecast: http://adlab.msn.com/Keyword-Forecast/ • Trellian’s free search term suggestion tool:… Continued

In today’s 24/7 information universe, where adversity can affect–or, worse yet, pummel–the reputation of a company regardless of its office hours, mastering the art of online crisis communications is an industry imperative. Nowhere was this… Continued