Stories by PRNEWS

In 2008, Coyne PR grew 38% as an agency, from $8.4 million to $11.6 million, and increased profitability to 17%—a remarkable feat during a recession. Fueling this explosive growth were a number of AOR and… Continued

During volatile times, Ogilvy PR reinvented itself to meet client needs and relearn what makes the agency truly unique. The result: a 10% increase in Ogilvy PR’s global revenues for 2008, with profits in the… Continued

Greening the Dot: How Green is Your Footprint? To steer its offices nationwide into the right environmental direction, Deloitte embarked on a ambitious enterprise that challenged employees to reduce the company’s footprint. Marshalled by Deloitte’s… Continued

Rocket XL and UNIFEM Say No to Violence Against Women The UNIFEM (The United Nations Development Fund for Women) “Say No to Violence Against Women” campaign is a global advocacy movement seeking to end violence… Continued

Miller Meiers and H&R Block: H&R Block Social Community (co-winner) To maintain H&R Block’s role as a conduit for sharing ideas, tax advice and product information with customers and increase one-to-one interaction, Miller Meiers and… Continued

Why Flu Matters: Personal Stories From Families Affected by Flu To motivate parents to vaccinate their children against the flu, the Academy for Educational Development, in collaboration with Families Fighting Flu (a nonprofit comprised of… Continued

CNN.com-Facebook Inauguration Collaboration As the 2008 presidential election results were being broadcast to a global audience, viewers around the world were simultaneously updating their Facebook statuses—an occurrence that a group of CNN.com employees thought to… Continued

A Pivotal Meeting With Pope Benedict XVI During the April 2008 visit of Pope Benedict XVI to the U.S., Rasky Baerlin Strategic Communications worked closely with Boston’s Roman Catholic Archdiocese to manage media activity relating… Continued

Managing Ahead of the Curve As part of the relationship between FD and the Coca-Cola Company, the two parties decided in November 2008 to launch an investor relations-focused and research-based engagement study to recalibrate investor… Continued

Just Look for UL In late 2008, Underwriters Laboratories (UL)—the world’s leading independent test lab for electronic appliance safety certifications—partnered with MS&L to shift its market leadership position from a B2B player to a ubiquitous… Continued