Stories by PRNEWS

Unfortunately for many PR professionals, practicing PR on a personal level has become a necessity; for others, pushing their own brands is a way to become a PR influencer.

Winner: AICPA – Start Here, Go Places Web site If you’re looking to get students excited about accounting, why not take a page from the video gaming world? The American Institute of Certified Public Accountants (AICPA)… Continued

Winner: Institute of Food Technologists (IFT) – 2010 A Day in the Life of a NASA Food Scientist To educate students, teachers, the media and the general public about the food science and the technology profession,… Continued

Winner: The New York Public Library – Twitter Success Through a Coordinated Staffing Model The New York Public Library increased its online presence and website visits through its @nypl Twitter handle. NYPL ran Twitter campaigns, such… Continued

Winner: Tilson Communications – Do Something 101 To make an impact during the back-to-school season, Staples sought to demonstrate its commitment to education by helping many of the 13 million youths who return to school with… Continued

Winner: Greater Philadelphia Tourism Marketing Corp. – With Love Philadelphia XOXO In mid-2009, the Greater Philadelphia Tourism Marketing Corporation sought to elevate Philly’s status as a premier tourist destination, focusing on expanding and branding GPTMC’s 11… Continued

Winner: National Beer Wholesalers Association – The Beer Route To effectively advocate on behalf of the country’s 2,850 licensed beer distributors and the vendors that serve them, the National Beer Wholesalers Association (NBWA) created The Beer… Continued

Winner: Zeno Group on behalf of American Urological Association Foundation & NFL – Know Your Stats about Prostate Cancer Talk about fantasy football. If you want to break through media clutter, it’s pretty sweet to have… Continued

Winner: Pool Safety Council/Gibraltar Associates – Pool Drain Danger – Raising Awareness, Saving Lives Drowning is the second-leading cause of death among children ages 1-14, and entrapment in a pool, spa or hot tub drain is… Continued

Winner: American Heart Association – 2020: Ideal Health & My Life Check Building on a 2010 scientific study that identified seven health factors and lifestyle behaviors that contribute to heart health, the American Heart Association looked… Continued