Stories by PRNEWS

Quarterly Retweets: Investor Relations Pros Should Think Digitally—and Globally

January 31st, 2011 by

While digital trends and tools are rapidly altering the ways investor relations pros communicate, more traditional outreach and an enlightened worldview can’t be overlooked.

The Ad Launch: Context, Reputation and Authenticity Key to PR’s Role

January 31st, 2011 by

PR, advertising and marketing come together as the three disciplines work toward the launch of CDW’s "People Who Get IT" ad campaign.

Data Point: The Top Corporate Citizens and Their Presence on Facebook

January 24th, 2011 by

We track the Facebook "likes" of the top 15 corporations in CSR as seen by the public—technology and food & beverage organizations appear to be leading the charge.

PR News Launches Salary Survey

January 24th, 2011 by

Participate in PR News’ PR Salary Survey, which will benchmark the state of compensation within the PR profession. The deadline to take the survey is Feb. 16.

Visual Brand Identity Strengthens Connection With Employees

January 24th, 2011 by

A compelling visual brand identity targeted at employees instills pride, loyalty and motivation that cannot be achieved with bland, unappealing graphics.

Frequent Web Users More Likely to Volunteer—and Go to Church

January 24th, 2011 by

People who heavily use the Internet tend to be active in volunteer organizations—and may be more religious—than people who don’t go online, says a new study.

Corporate Trainers Have Social Media Reservations

January 24th, 2011 by

Using social media for informal learning on the job is acknowledged as valuable by corporate trainers, but security and productivity are ongoing issues, says a study.

Working With Law Enforcement: Be Helpful Yet Unobtrusive

January 24th, 2011 by

PR’s collaboration with outside agencies and groups is key to any successful campaign, and that extends to working with law enforcement when necessary. Here are tips from Levick Strategic Communications on how to best interact with the police.

Quick Study: Corporate Trainers Wary of Social Media as Learning Tool; Heavy Internet Usage Spawns Army of Volunteers

January 24th, 2011 by

â–¶ Trainers’ Social Media Reservations: Informal learning—learning that takes place independently from structured instructor-led classes or course-specific work—via social media is on the rise, but corporate training leaders cite concerns about security, productivity and quality… Continued

PR Crisis Roundtable: Speed Is Needed; Transparency? Well, Maybe

January 24th, 2011 by

Crisis/reputation management experts weigh in on what PR has learned from the major crises of 2010, and what lessons PR pros can take from those crises and apply this year.