Stories by PRNEWS

2011 CSR Awards: Workplace Innovation

March 8th, 2011 by

Deloitte brought fun sustainability concepts to employees’ children and their friends from New York City to India through a bevy of interactive surveys, tips and green projects.

2011 CSR Awards: Video Program

March 8th, 2011 by

The Walt Disney Company put its own stars and First Lady Michelle Obama to work for its Magic of Healthy Living program, helping create a healthier generation of kids.

2011 CSR Awards: Sustainability/CSR Report

March 8th, 2011 by

Hershey’s CSR Report condensed the company’s economic, social and environmental efforts while maintaining transparency by adhering to Global Reporting Initiative guidelines.

2011 CSR Awards: Social Media Campaign

March 8th, 2011 by

Co-Winner: PepsiCo Pepsi Refresh Project: Driving Awareness and Engagement Through Media PepsiCo came up with a refreshing idea for its 2010 CSR efforts: to dedicate $20 million to fund good ideas—big and small—that take a… Continued

2011 CSR Awards: Philanthropy Communications

March 8th, 2011 by

To raise awareness Bank of America’s Neighborhood Excellence Initiative, which provides a crutch to hundreds of local nonprofits, RF Binder recognized local heroes and engaged the media to highlight the company’s commitment to CSR.

2011 CSR Awards: Nonprofit/Corporate Partnership

March 8th, 2011 by

Winner: Bridgestone & Meals on Wheels – Together, Let’s Drive Away Senior Hunger Bridgestone joined with the Meals on Wheels Association of America to help raise awareness of the fact that 6 million seniors face… Continued

2011 CSR Awards: Media Relations

March 8th, 2011 by

During the Copenhagen climate conference, Cone partnered with Timberland for an extensive outreach campaign that garnered major media placements and elevated the brand’s environmental reputation.

2011 CSR Awards: Human Rights Communications

March 8th, 2011 by

Honeywell Hometown Solutions and Weber Shandwick earned worldwide coverage of Honeywell’s rebuilding project for a local public school in Haiti following the catastrophic 2010 earthquake.

2011 CSR Awards: Green PR Campaign

March 8th, 2011 by

Lockheed Martin’s Go Green Campaign covered a wide range of environmental initiatives, from reducing the company’s impact in water usage, landfill waste and energy usage to to creating 150 Green Zones, including one in Afghanistan.

2011 CSR Awards: Event – CSR/Green Focus or Corporate/Community Partnership

March 8th, 2011 by

CA Technologies chose Earth Day 2010 to launch its company-wide volunteer program, inspiring employees to participate in activities across the globe helping local nonprofits and earning the company significant environmentally-focused coverage.