Stories by PRNEWS

PR News Q&A: Sally Falkow on Google’s Content Crackdown

March 20th, 2011 by

Sally Falkow talks about content farms, search and social media, and the importance of consistently creating original material in gaining a strong footing at the top of a search engine’s results page.

Making Your Internal Content Public One ‘Message of the Day’ at a Time

March 15th, 2011 by

Jay Baer of social media consultancy Convince and Convert offers a step-by-step process in how to share internal content with external stakeholders.

Creating Calm Amid a Storm: Six Outrage Management Tips

March 15th, 2011 by

Risk strategist Peter Sandman recommends acknowledging valid opposing arguments and prior errors in judgment to avoid outrage in communications.

Taking Trading Cards on the Road: Tips for Mobile Tours

March 15th, 2011 by

Conover Tuttle Pace EVP Brian Heffron shares best practices he used for a cross-country mobile tour on behalf of trading card company Panini Group.

Social Networking Fastest-Growing Mobile Content Category

March 15th, 2011 by

Use of Facebook on mobile devices is up 121% compared to last year, according to comScore.

Corporate Success Linked to Smaller, More Diverse Boards

March 15th, 2011 by

Companies that have more female directors performed better during the financial crisis, according to a new study by Eversheds.

Hoop Fans Add Social Media to Madness

March 15th, 2011 by

One-quarter of American adults online are expected to use social media to follow the 2011 men’s NCAA basketball tournament.

Cyber Watch: So Far, Rising Gas Prices Fuel Little Concern Among Netizens

March 14th, 2011 by

The amount of online chatter about gas prices has remained consistent despite the political protests in the Middle East, according to WiseWindow data exclusive to PR News.

Want to Make a Living Record of Your Organization’s Insights? Think Inward

March 14th, 2011 by

An internal social media program will not just chronicle an organization’s ecosystem—it can also serve as a proving ground for external social media efforts.

Quick Study: Hoop Fans Add Social to Madness: Smaller Boards Equal Better Biz; Bad News Travels Fast; Mobile Keeps Growing

March 14th, 2011 by

â–¶ March Madness Turns Social: Nearly one in four online American adults (23%) revealed that they will be using some form of social media to follow this year’s men’s NCAA Tournament, says new research from… Continued