Astellas Pharma Canada’s Powder Room initiative leveraged a tie-in to the Olympic Winter Games to raise awareness of overactive bladder (OAB) and provide sufferers with valuable information.
Stories by PRNEWS
Quick Study: Mobile Phone Users Dial Up Social Networking Sites; Customer Relaxation Techniques—New PR Tactic?
August 8th, 2011 by PRNEWSâ–¶ PR Pros Should Brush Up on Mobile: Almost three-quarters (73%) of mobile phone users (both smartphones and other types) in the U.S. use their phones daily to visit social networking sites; sometimes more than… Continued
Quick Study: Mobile Phone Users Dial Up Social Networking Sites; Customer Relaxation Techniques—New PR Tactic?
August 8th, 2011 by PRNEWSâ–¶ PR Pros Should Brush Up on Mobile: Almost three-quarters (73%) of mobile phone users (both smartphones and other types) in the U.S. use their phones daily to visit social networking sites; sometimes more than… Continued
Charting the Industry: When Social Networking Gets Personal
August 8th, 2011 by PRNEWSWhile social media has changed the makeup of PR campaigns and the day-to-day tasks for PR pros, it also has presented a range of personal/professional use discrepancies.
Charting the Industry: When Social Networking Gets Personal
August 8th, 2011 by PRNEWSWhile social media has changed the makeup of PR campaigns and the day-to-day tasks for PR pros, it also has presented a range of personal/professional use discrepancies.
20 Commandments: The Do’s and Don’ts of Giving Executive Interviews
August 8th, 2011 by PRNEWSFrom modifying sentence structure to posture positioning, have your executives ace their media interviews by following these 20 commandments.
Flexibility Drives C-Suite Media Training
August 8th, 2011 by PRNEWSFormer national TV reporter and Pincus Group president Aileen Pincus provides seven tips on how to train C-suite executives to face the media.
Join the Culture Club: 5 Tips to Create Organizational Change
August 8th, 2011 by PRNEWSKetchum Pleon managing director Tyler Durham offers insight into changing an organization’s culture.
Be Prepared: 5 Essentials For a Successful Media Interview
August 8th, 2011 by PRNEWSPublic Communications Inc. CEO Jill Allread provides five steps to help a company spokesperson ace media interviews.
Customer Relaxation Techniques—A New PR Tactic?
August 8th, 2011 by PRNEWSA soothing environment not only helps consumers relax, it can influence their purchase decisions.