Stories by PRNEWS

Seven Things You Will Learn in This Week’s Issue of PR News

December 5th, 2011 by

1. With a rush by vendors to provide social media analysis services, some data is based on poor methodologies. (p. 1) 2. Among Asian-American women, 58% feel stressed for time and 46% say they have… Continued

Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

December 5th, 2011 by

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction… Continued

Quick Study: ‘Basics’ of Communications Preferred by Consumers; Service Providers Tardy With Retention Programs

December 5th, 2011 by

â–¶ Social Media is Not All That: Brands seduced by the hype around social media risk alienating their customers, says a new report by Pitney Bowes. Marketers investing time and money in social media interaction… Continued

Charting the Industry: Craft Messages of Ease in Times of Stress

December 5th, 2011 by

While more empowered than ever, U.S. women are also experiencing stress—something that PR pros should take under consideration when pitching to this key demographic.

Charting the Industry: Craft Messages of Ease in Times of Stress

December 5th, 2011 by

While more empowered than ever, U.S. women are also experiencing stress—something that PR pros should take under consideration when pitching to this key demographic.

YouTube Evolves Into a Communicator’s Medium

December 2nd, 2011 by

A new design for the popular video site means more social engagement opportunities for savvy PR pros.

Strategies for Engagement Shared at PR News’ Facebook Conference in D.C.

December 2nd, 2011 by

A wide range of social media experts offered tactics on increasing engagement, launching contests, tying social media to the bottom line and more at PR News’ Dec. 1 Facebook Conference.

The Gray Lady Loosens Its Grip on Commenters

December 1st, 2011 by

The New York Times has made a bid for increased engagement with its online readers by giving them more control on its site.

Top Places to Work in PR: No Single Path to the Holy Grail of True Collaboration

November 30th, 2011 by

Real teamwork is the goal for every organization, and among the ways of getting there are out-of-office community involvement, offering opportunities for career development and developing formal mentoring programs.

PR News Honors 15-to-Watch Rising Stars of PR

November 30th, 2011 by

At the Nov. 30, 2011, PR People Awards luncheon in Washington, D.C., PR News celebrated its 2011 15-to-Watch in both agency and corporate/nonprofit categories.