Stories by PRNEWS

Seven Things You Will Learn in This Week’s Issue of PR News

January 30th, 2012 by

Seven Things You Will Learn in This Week’s Issue of PR News  1. Some believe digital and social media has reduced the reliance on industry analysts for brand reputation efforts.  2. In 17 of 25 countries surveyed,… Continued

PR News Announces Nonprofit PR Awards Finalists

January 30th, 2012 by

Our 2012 Nonprofit PR Awards finalists faced down the challenges of this tough economic climate and delivered effective and compelling initiatives.

Quick Study: CEO Cred Suffers Biggest Trust Barometer Dip in 9 Years; Execs: Societal Contribution Must Figure in Company Value

January 30th, 2012 by

â–¶ Prepare an Alternative Corporate Spokesperson: CEO credibility declined 12 points to 38%—its biggest drop in nine years, reports Edelman in its 2012 Edelman Trust Barometer, released Jan. 24. On the flip side, trust in… Continued

Quick Study: CEO Cred Suffers Biggest Trust Barometer Dip in 9 Years; Execs: Societal Contribution Must Figure in Company Value

January 30th, 2012 by

â–¶ Prepare an Alternative Corporate Spokesperson: CEO credibility declined 12 points to 38%—its biggest drop in nine years, reports Edelman in its 2012 Edelman Trust Barometer, released Jan. 24. On the flip side, trust in… Continued

4 Tips for Great Storytelling: For Public Relations and Life

January 24th, 2012 by

Professional storyteller Slash Coleman provides four tips on how to construct stories to appeal to audiences and boost communications efforts.

4 Tips for Great Storytelling: For Public Relations and Life

January 24th, 2012 by

Professional storyteller Slash Coleman provides four tips on how to construct stories to appeal to audiences and boost communications efforts.

IBM No. 1 in the Top 10 2011 Corporate Reputation List Based on Media Coverage

January 23rd, 2012 by

Six of the 10 U.S. companies with the best reputations as defined by media coverage are tech companies, according to PRIME Research data, exclusive to PR News.

IBM No. 1 in the Top 10 2011 Corporate Reputation List Based on Media Coverage

January 23rd, 2012 by

Six of the 10 U.S. companies with the best reputations as defined by media coverage are tech companies, according to PRIME Research data, exclusive to PR News.

PR Agencies Report 2011 Revenues to Top 2010 Figures

January 23rd, 2012 by

Agencies were largely in the black in 2011, and most reported increased hiring, according to a Council of PR Firms survey.

Quick Study: PR Agencies Report 2011 Revenues to Top 2010 Figures; Across the Pond, SMBs Slow to Recognize Social Benefits

January 23rd, 2012 by

â–¶ Agency Optimism High: A Q4 2011 survey of member PR agencies by the Council of PR Firms finds that 70% reported that final 2011 revenues will be higher than those in 2010. Just 13%… Continued