Stories by PRNEWS

Quick Study: PR Agencies Report 2011 Revenues to Top 2010 Figures; Across the Pond, SMBs Slow to Recognize Social Benefits

January 23rd, 2012 by

â–¶ Agency Optimism High: A Q4 2011 survey of member PR agencies by the Council of PR Firms finds that 70% reported that final 2011 revenues will be higher than those in 2010. Just 13%… Continued

Seven Things You Will Learn in This Week’s Issue of PR News

January 23rd, 2012 by

1. In 2009, 71% of Americans with mobile phones were texting; in 2011 that figure rose to 78%. 2. When consumers learn a product they’re about to buy is made by a company they dislike,… Continued

Majority of Companies Dedicate 1-3 People to Social Media

January 20th, 2012 by

For most organizations, social media efforts are handled by three or less people.

Majority of Companies Dedicate 1-3 People to Social Media

January 20th, 2012 by

For most organizations, social media efforts are handled by three or less people.

PR News Q&A With Clinton Schaff: Measuring Social Media Success

January 19th, 2012 by

In advance of PR News’ Feb. 16 Digital PR Summit in San Francisco, GolinHarris’ Clinton Schaff gives a preview of key social media metrics that resonate with the C-suite.

PR News Q&A With Clinton Schaff: Measuring Social Media Success

January 19th, 2012 by

In advance of PR News’ Feb. 16 Digital PR Summit in San Francisco, GolinHarris’ Clinton Schaff gives a preview of key social media metrics that resonate with the C-suite.

Wahlberg’s Apologetic Words Miss the Mark

January 19th, 2012 by

The loose-lipped actor can be a real action hero and undo some of the damage he caused by reaching out to those who lost loved ones on 9/11.

B2B PR Price Points: Roadmap to Communicating an Increase

January 19th, 2012 by

The Eisen Group president Rodger Roeser provides four steps for communicating price adjustments.

PR: The Best Insurance in a Crisis?

January 18th, 2012 by

Insurance companies—recognizing the importance of PR—are offering crisis management services as part of their policies for customers.

Preparing for a Global PR Battle: Understand Cultures, Influencers

January 18th, 2012 by

Access Communications’ Brian Regan provides four tips for conducting global media outreach.