Winner: SAP – Sustainability at SAP SAP’s multimedia sustainability report, a cornerstone of its CSR program, is designed to motivate, record progress and engage a year-round, interactive conversation with stakeholders. For 2011, SAP introduced several… Continued
Stories by PRNEWS
2012 CSR Awards: Stakeholder Engagement
April 17th, 2012 by PRNEWSCo-Winner: Silver Spring Networks, Finn Partners and Blue Practice – Silver Spring Networks’ “Connect. Transform”: Evangelizing Consumer Benefits of the Smart Grid New technologies have transformed much of the economy, but many consumers are still… Continued
2012 CSR Awards: Social Media Campaign
April 17th, 2012 by PRNEWSWinner: Timberland and Cone Communications – Timberland’s 2011 Arbor Day Campaign With its logo a tree, what better way for eco-conscious Timberland to address environmental issues than through Arbor Day. In 2011, the company and… Continued
2012 CSR Awards: Social Good
April 17th, 2012 by PRNEWSWinner: Fireman’s Fund Insurance Company – Supporting Firefighters for Safer Communities Since 2004, Fireman’s Fund Insurance Company has awarded millions of dollars in grants each year to fire departments for life-saving equipment, firefighter training and… Continued
2012 CSR Awards: Recycling
April 17th, 2012 by PRNEWSCo-Winner: HanesBrands and O’Malley Hansen Communications – Using Green for Good in Latin America HanesBrands has a significant manufacturing presence in El Salvador, Honduras and the Dominican Republic and focuses CSR efforts there in two… Continued
2012 CSR Awards: Product Design/Redesign
April 17th, 2012 by PRNEWSWinner: OSRAM SYLVANIA and Weber Shandwick – Staying in the Spotlight With the federally mandated phase out of Edison’s 1879 invention, the light bulb, which went into effect in 2012, Light Emitting Diodes (LEDs) are… Continued
2012 CSR Awards: Philanthropy Communications
April 17th, 2012 by PRNEWSWinner: The Allstate Foundation and Fleishman-Hillard – Purple Purse: It’s Time to Talk About Domestic Violence The Allstate Foundation and Fleishman-Hillard teamed up with the YWCA to launch a new campaign to end domestic violence… Continued
2012 CSR Awards: Nonprofit/Corporate Partnership
April 17th, 2012 by PRNEWSWinner: American Express, National Trust for Historic Preservation and LaBreche – Partners in Preservation – Twin Cities A philanthropic program that engaged 25 historic sites to compete in funding through a Facebook-based American Idol-style voting… Continued
2012 CSR Awards: Human Rights Communications/Social Justice Communications
April 17th, 2012 by PRNEWSWinner: The Body Shop – Stop Sex Trafficking of Children and Young People Global Petition How do you inspire millions of people to band together around a singular cause and affect true, tangible change? For… Continued
2012 CSR Awards: Green PR Campaign
April 17th, 2012 by PRNEWSWinner: Timberland and Cone Communications – Timberland’s 2011 Arbor Day Campaign The issue of deforestation is important to Timberland—the footwear company’s logo is a tree, after all. In recent years, Timberland has tapped the interactive… Continued