Stories by PRNEWS

Confidence in Earned Media Up, While Paid Plummets

April 17th, 2012 by

New research from Nielsen finds that earned media continues to rise in the eyes, minds and, ultimately, wallets of consumers.

2012 CSR Awards: CSR Pros of the Year – Sonia Sroka

April 17th, 2012 by

Porter Novelli As SVP, director of Hispanic marketing at Porter Novelli, Sroka’s passion for diversity is rooted in her desire to provide the best possible solutions for the agency’s clients through an inclusive and supportive… Continued

2012 CSR Awards: CSR Pro of the Year – Michael Kempner

April 17th, 2012 by

MWW Group For more than 25 years, Michael Kempner, founder, chairman and president of MWW Group, has been a strong advocate for CSR efforts at the agency and for its clients. In late 2010, Kempner… Continued

2012 CSR Awards: CSR Pro of the Year – Lewis Fix

April 17th, 2012 by

Domtar Corporation As Domtar’s VP of sustainable business and brand management, Lewis Fix has distinguished himself both as an internal change agent for sustainable development as well as an effective external spokesman for the cause.… Continued

2012 CSR Awards: CSR Pros of the Year – Zafar Brooks

April 17th, 2012 by

Hyundai Motor America Zafar Brooks, director, governmental affairs and diversity outreach at Hyundai, has taken the company’s cornerstone CSR program, Hyundai Hope on Wheels, a long way. Put in charge of CSR initiatives in 2006,… Continued

2012 CSR Awards: CSR Pros of the Year – John Brock

April 17th, 2012 by

Coca-Cola Enterprises John Brock, CCE’s chairman and CEO, has long been passionate about corporate social responsibility since joining the company in 2006. As CEO, Brock established an operating framework, which sets CCE’s vision and strategic… Continued

2012 CSR Awards: A-List – Weber Shandwick

April 17th, 2012 by

Weber Shandwick’s Social Impact team carries the CSR banner for the agency’s high-profile clients, who are well aware of the connection between business results and sustainability, climate issues and human rights. The Social Impact team’s… Continued

2012 CSR Awards: A-List – Waggener Edstrom Worldwide

April 17th, 2012 by

Like our other CSR A-Listers, Waggener Edstrom Worldwide practices the corporate responsibility it preaches for its clients. WE is a signatory of the UN Global Compact and based its third Corporate Citizenship Report on the… Continued

2012 CSR Awards: A-List – Strategic Objectives

April 17th, 2012 by

Strategic Objectives, a leading PR voice in Canada for more than 25 years, has pioneered CSR programming in its country. The agency has applied its RACE formula for CSR (research, analysis, communicate, evaluate) for clients… Continued

2012 CSR Awards: A-List – RF Binder

April 17th, 2012 by

Last year RF Binder expanded its already robust corporate responsibility practice by adding more CR specialists and also by offering expertise in the complex standards of corporate responsibility reporting. RF Binder has worked on corporate… Continued