Stories by PRNEWS

Seven Things You Will Learn in This Week’s Issue of PR News

August 20th, 2012 by

1. Recent instances of plagiarism have put PR pros on notice to protect their content.  2. Depository Trust & Clearing Corporation issues a monthly report that is regularly referenced in publications such as Financial Planning. 3.… Continued

Quick Study: Mobile Users Spend More Time on Phones Than With Their TVs; Employees Long to Be Recognized

August 20th, 2012 by

â–¶ Mobile Takes Big Bite Out of Media Consumption: More U.S. consumers are using their mobile phones to enjoy media content, access information and buy products, an I nMobio/OnDevice study, released in August 2012, has… Continued

Quick Study: Mobile Users Spend More Time on Phones Than With Their TVs; Employees Long to Be Recognized

August 20th, 2012 by

â–¶ Mobile Takes Big Bite Out of Media Consumption: More U.S. consumers are using their mobile phones to enjoy media content, access information and buy products, an I nMobio/OnDevice study, released in August 2012, has… Continued

Help Set Your Customers’ Perceptions By Creating a Customer Guarantee

August 20th, 2012 by

â–¶ Mobile Takes Big Bite Out of Media Consumption: More U.S. consumers are using their mobile phones to enjoy media content, access information and buy products, an I nMobio/OnDevice study, released in August 2012, has… Continued

Help Set Your Customers’ Perceptions By Creating a Customer Guarantee

August 20th, 2012 by

Editor’s Note: This article was adapted from @Your Service (Wiley, April 2012), written by Frank Eliason, SVP of social media at Citibank and formerly with Comcast. Eliason will give the keynote at PR News’ Digital… Continued

Help Set Your Customers’ Perceptions By Creating a Customer Guarantee

August 20th, 2012 by

Editor’s Note: This article was adapted from @Your Service (Wiley, April 2012), written by Frank Eliason, SVP of social media at Citibank and formerly with Comcast. Eliason will give the keynote at PR News’ Digital… Continued

Art of the Steal: Protecting Content Requires a PR Policing Presence

August 20th, 2012 by

For years now, as the Internet has grown in stature and the number of audience channels has risen exponentially, the phrase “content creation” has also come to the forefront. PR professionals are now urged to… Continued

How to Use Data to Add Punch to Your PR Efforts

August 20th, 2012 by

Financial services companies know it takes something extra to cut through the media noise today. The industry is shaken-up regularly by market flashes, crashes and pivotal regulation. At the same time, there’s nothing new about… Continued

Quick Study: Public Dismisses Government, Looks to Corporations For Help; People Prefer Prolonged Polka to Losing Social Media

August 13th, 2012 by

â–¶ Americans Show Little Trust in Government, More Trust in Corporations: The 2012 Public Affairs Pulse Survey, released by the Public Affairs Council, finds that 41% of Americans say have “some” or “a lot” of… Continued

Quick Study: Public Dismisses Government, Looks to Corporations For Help; People Prefer Prolonged Polka to Losing Social Media

August 13th, 2012 by

â–¶ Americans Show Little Trust in Government, More Trust in Corporations: The 2012 Public Affairs Pulse Survey, released by the Public Affairs Council, finds that 41% of Americans say have “some” or “a lot” of… Continued