Stories by PRNEWS

Seven Things You Will Learn in This Week’s Issue of PR News

July 23rd, 2012 by

1. Saying he would repeal Obamacare if elected, presidential candidate Mitt Romney was roundly booed at an NAACP convention. (p. 1) 2. As of June 2012, there are more than 400 million posts per day… Continued

Quick Study: Some Brands Struggle With Onslaught of Big Data; Twitter the Most Popular Platform Among the Global 100

July 23rd, 2012 by

â–¶ “Data torrent” poses problems: Brand owners are struggling to deal with the “torrent of data” resulting from the rapid growth of digital media, according to research by the World Federation of Advertisers and Warc.… Continued

Quick Study: Some Brands Struggle With Onslaught of Big Data; Twitter the Most Popular Platform Among the Global 100

July 23rd, 2012 by

â–¶ “Data torrent” poses problems: Brand owners are struggling to deal with the “torrent of data” resulting from the rapid growth of digital media, according to research by the World Federation of Advertisers and Warc.… Continued

PR News Announces Platinum PR Awards Finalists

July 16th, 2012 by

This year’s awards feature a record number of categories and unmatched excellence among the entries.

PR News Announces Platinum PR Awards Finalists

July 16th, 2012 by

This year’s awards feature a record number of categories and unmatched excellence among the entries.

Seven Things You Will Learn in This Week’s Issue of PR News

July 16th, 2012 by

1. More than a third of PR pros polled say they report to their organization’s top leader.   2. Due to the excellence of the submissions, the PR News Platinum PR Awards features a record… Continued

Quick Study: Agency Health Improves as Billing Rates Rise; Journalists Relying More on Industry Insiders for New Stories

July 2nd, 2012 by

â–¶ Agency Billing Rates Increase: If you’re a PR agency, the following is good news; for their clients, the jury is out. The nation’s PR agencies increased their hourly rates slightly in 2011 according to… Continued

Quick Study: Agency Health Improves as Billing Rates Rise; Journalists Relying More on Industry Insiders for New Stories

July 2nd, 2012 by

â–¶ Agency Billing Rates Increase: If you’re a PR agency, the following is good news; for their clients, the jury is out. The nation’s PR agencies increased their hourly rates slightly in 2011 according to… Continued

Seven Things You Will Learn in This Week’s Issue of PR News

July 2nd, 2012 by

1. In advance of the Supreme Court’s decision on the constitutionality of Obama’s Affordable Care Act, communicators crafted multiple messages to prepare for all outcomes. 2. The majority of journalists use Facebook and Twitter to… Continued

Case Study: PR Goes ‘On Air’ With Branded Radio Campaign to Support Fisher House Foundation and Military Families

July 2nd, 2012 by

The power of the airwaves proved to be an effective communications tool to raise money, awareness for the military housing organization.