1. In advance of the Supreme Court’s decision on the constitutionality of Obama’s Affordable Care Act, communicators crafted multiple messages to prepare for all outcomes. 2. The majority of journalists use Facebook and Twitter to… Continued
Stories by PRNEWS
Case Study: PR Goes ‘On Air’ With Branded Radio Campaign to Support Fisher House Foundation and Military Families
July 2nd, 2012 by PRNEWSThe power of the airwaves proved to be an effective communications tool to raise money, awareness for the military housing organization.
Seven Things You Will Learn in This Week’s Issue of PR News
June 25th, 2012 by PRNEWS1. Autodesk sets a sustainability example for clients—using its energy efficiency software in its own buildings. 2. Less than one in 20 Facebook users who liked a brand’s page came back for a second time… Continued
Quick Study: Facebook Stickiness Proves to Be a Slippery Slope; CEOs Concerned About Identifying Future Leaders
June 25th, 2012 by PRNEWSâ–¶ Users Not Sticking Around on Facebook: Facebook has historically been a magnet for new users. It’s keeping them around and active that has proven to be more tricky (for more on this topic, see… Continued
Quick Study: Facebook Stickiness Proves to Be a Slippery Slope; CEOs Concerned About Identifying Future Leaders
June 25th, 2012 by PRNEWSâ–¶ Users Not Sticking Around on Facebook: Facebook has historically been a magnet for new users. It’s keeping them around and active that has proven to be more tricky (for more on this topic, see… Continued
Twitter, Pinterest, Facebook Share Spotlight at PR News’ ‘The Big 3 Conference’
June 20th, 2012 by PRNEWSAmerican Airlines, Old Navy, Boeing and other brands to share social media tactics at San Francisco’s Hyatt Regency on Aug. 9.
Twitter, Pinterest, Facebook Share Spotlight at PR News’ ‘The Big 3 Conference’
June 20th, 2012 by PRNEWSAmerican Airlines, Old Navy, Boeing and other brands to share social media tactics at San Francisco’s Hyatt Regency on Aug. 9.
PR News Launches Social Media Certificate Program
June 18th, 2012 by PRNEWSRecognizing the need for PR professionals to prove to peers and business partners that they are keeping pace with the rapid developments in existing social networks, new platform launches and current digital communications best practices,… Continued
Quick Study: Samsung Tops Apple, Sony, HP as Preferred Tech Brand; Politics Driving Growing Trend of National Incivility
June 18th, 2012 by PRNEWSâ–¶ Samsung at Top of Tech Brand Mountain: Samsung is the most preferred consumer technology brand—at least in Europe and in the U.S.—ahead of Sony, HP and even Apple, according to the ConsumerMetrix Technology Brand… Continued
Seven Things You Will Learn in This Week’s Issue of PR News
June 18th, 2012 by PRNEWS1. In June 2012 LinkedIn was rocked by the theft of 6 million customer account passwords. 2. Samsung was named the most preferred consumer technology brand, ahead of Sony, HP and Apple. 3. Americans believe… Continued