1. In 2012, PR executives were ranked No. 7 in a list of most stressful jobs. 2. About 11,000 business books are published each year. 3. Social media users would rather read War and Peace… Continued
Stories by PRNEWS
Quick Study: Energy Efficiency Sizzles as a Corporate Brand Builder; For Small Biz Owners, Facebook Is a Work in Progress
August 6th, 2012 by PRNEWSâ–¶ Energy Efficiency Good for Brand Building: A Deloitte study released in late July 2012 finds that improving energy efficiency at America’s businesses is as important to brand building as it is to growing the… Continued
Quick Study: Energy Efficiency Sizzles as a Corporate Brand Builder; For Small Biz Owners, Facebook Is a Work in Progress
August 6th, 2012 by PRNEWSâ–¶ Energy Efficiency Good for Brand Building: A Deloitte study released in late July 2012 finds that improving energy efficiency at America’s businesses is as important to brand building as it is to growing the… Continued
Seven Things You Will Learn in This Week’s Issue of PR News
August 6th, 2012 by PRNEWS1. Just 19 CEOs in the Fortune 500 have Twitter accounts. 2. Eighty-one percent of corporate executives believe energy cost reductions are critical to brand building. 3. Close to 40% of small business owners in… Continued
Quick Study: Universities ‘Admit’ Social Outreach Has Advantages; Corporate Reputation and Single vs. Multiple Brands
July 30th, 2012 by PRNEWSâ–¶ Social Media Proves Efficient Among Academics: In a study of MBA programs at schools across the U.S., two out of three social media managers and admissions officers say that social media outreach was more… Continued
Quick Study: Universities ‘Admit’ Social Outreach Has Advantages; Corporate Reputation and Single vs. Multiple Brands
July 30th, 2012 by PRNEWSâ–¶ Social Media Proves Efficient Among Academics: In a study of MBA programs at schools across the U.S., two out of three social media managers and admissions officers say that social media outreach was more… Continued
Seven Things You Will Learn in This Week’s Issue of PR News
July 30th, 2012 by PRNEWS1. The 11 major Olympic sponsors paid a combined $1 billion to use the Olympic seal. 2. The two top green concerns of teens are deforestation and possible water shortages. 3. Social media is enabling… Continued
Seven Things You Will Learn in This Week’s Issue of PR News
July 23rd, 2012 by PRNEWS1. Saying he would repeal Obamacare if elected, presidential candidate Mitt Romney was roundly booed at an NAACP convention. (p. 1) 2. As of June 2012, there are more than 400 million posts per day… Continued
Quick Study: Some Brands Struggle With Onslaught of Big Data; Twitter the Most Popular Platform Among the Global 100
July 23rd, 2012 by PRNEWSâ–¶ “Data torrent” poses problems: Brand owners are struggling to deal with the “torrent of data” resulting from the rapid growth of digital media, according to research by the World Federation of Advertisers and Warc.… Continued
Quick Study: Some Brands Struggle With Onslaught of Big Data; Twitter the Most Popular Platform Among the Global 100
July 23rd, 2012 by PRNEWSâ–¶ “Data torrent” poses problems: Brand owners are struggling to deal with the “torrent of data” resulting from the rapid growth of digital media, according to research by the World Federation of Advertisers and Warc.… Continued