Stories by PRNEWS

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PROFESSOR DESIGNS SYSTEM TO LINK COMPUTERS FOR CRISIS RESPONSE

August 12th, 1996 by

One of the great challenges that develops during an airline disaster –or any crisis –is retrieving information on corporate operations. Often this data is found in many different places in an organization, stored on computer… Continued

A FOCUS ON CUSTOMERS, EMPLOYEE POLICIES AND ATTITUDES DEFINE CORPORATE ‘GREATNESS’

August 12th, 1996 by

What are the factors that determine which corporations are not just good, but "great?" The answer to this question would tell corporate communications executives a good deal about where they should focus. A new study… Continued

SPEECHWRITING WEB SITES

August 12th, 1996 by

PR NEWS surfed the Web and found useful sites for speechwriters. Below, we list four of them: 1. http:\www.ribbit9.com/fredwill.htm.: This site breaks down Fred Willmans’ tips into: ‘One Speech Example,’ ‘The Big Speech: How to… Continued

INTERNET, ONLINE TOOLS BOOST SPEECHWRITING EFFECTIVENESS

August 12th, 1996 by

The Internet and online tools can be tapped to help speechwriters craft the perfect speech. Researching and incorporating historical events, humorous anecdotes, quotes and jokes for corporate officers’ speeches could mean the difference between a… Continued

FIERY AIRLINE CRASH TESTS TWA’S CRISIS RESPONSE RESOURCES

August 12th, 1996 by

Last month’s crash of Trans World Airlines [TWA] flight 800 gripped and horrified the world more than any other corporate disaster in a number of years. Placed under intense scrutiny by global media and state… Continued

NEW ADDRESSES

August 12th, 1996 by

Houston Firm Moves BD Langham Public Relations , Houston, moved to One Riverway, Suite 1730, Houston, TX 77056, 713/961-4235. Healthcare Firm Gets New Address Medical communications firm Baxter Gurian & Mazzei Inc., Los Angeles, moved… Continued

AGENCY MISCELLANY

August 12th, 1996 by

N.Y. Firm Hits 25 G+A Communications Inc. , New York, marks its 25th anniversary this month. Alan Hirsch, president and CEO, was one of the firm’s founders. G+A is an affiliate of the Mutual Advertising… Continued

PROMOTIONS/HIRES

August 12th, 1996 by

Marcom Firm Appoints London MD… Siegel & Gale , New York, an international communications consulting and marketing communications firm, hired Peter Rawlins as managing director of the firm’s African, European and Middle Eastern business. Formerly… Continued

NAME CHANGES

August 12th, 1996 by

Baker Name Added to Widmeyer The Widmeyer Group, Washington, D.C., changed its name to The Widmeyer-Baker Group. The change reflects the ascension of Michael Baker, chief operating officer and managing partner. A founder of the… Continued

NEW FIRMS

August 12th, 1996 by

Widmeyer Employee Starts Firm Eric Hauser, formerly a vice president at The Widmeyer Group, Washington, D.C., (see related story under "Name Changes," below), last month formed a new public affairs firm in Washington. The firm,… Continued