Successfully working your way through the managed care maze as a marketer or PR professional demands seizing non-traditional opportunities in areas like benchmarking, managed care contracting and marketing to employer groups. The bottom line to… Continued
Stories by PRNEWS
PR News 1998 Salary Survey
June 22nd, 1998 by PRNEWSPR NEWS’ 1998 Salary Survey is based on information gleaned from Marshall Consultants’s national database, which contains specifics on more than 16,000 communications professionals with agency and/or corporate backgrounds in these areas: corporate communications; public… Continued
Fast Facts on Job Skills
June 22nd, 1998 by PRNEWSThe five most sought after skills for PR communicators include: outstanding writing skills, using PR to help branding, ability to focus on consumer behavior, marcom expertise and employee communications expertise, according to Elisabeth A. Ryan… Continued
High-Tech, Healthcare PR Pays More According to Annual Survey
June 22nd, 1998 by PRNEWSCompensation Generally On the Rise Through Benefits Packages Special to PR NEWS By Kathleen DesRosiers, Larry Marshall, Hugh McCandless Compensation for communications professionals rose by 6 to 7 percent last year, about the same as… Continued
Career Trends
June 22nd, 1998 by PRNEWSInvesting In Employees’ Future If your firm is hiring younger employees, keep this advice in mind: 89 percent of those recently surveyed say that they would be more likely to stay with an employer who… Continued
Working the Web to Manage Your Career
June 22nd, 1998 by PRNEWSThe Web provides a plethora of sites that answer career questions, from how to write a cover letter, to finding a job in a foreign market. But finding the sites to fit your needs can… Continued
Ketchum Director: Client Loyalty Key To Climbing Ladder
June 22nd, 1998 by PRNEWSLorraine Thelian, senior partner and director of the Washington, D.C., office of Ketchum Public Relations, has been recognized for helping grow Ketchum’s revenues in the D.C. office to a projected $16 million in 1998 from… Continued
Starting A Business Requires More Than Good Ideas
June 22nd, 1998 by PRNEWSNEW ORLEANS – Starting your own PR consultancy will require financial deftness and at least a year of start-up funds, not just a ledger of ideas, according to presenters at the International Association of Business… Continued
PR NEWS Exclusive Guide To Executive Recruiters
June 22nd, 1998 by PRNEWSThe recruiters on the following pages fill positions in public relations and related disciplines, such as marketing communications, investor relations, corporate communications and public affairs. Included in is, is information on fee structure, market specialization,… Continued