Stories by PRNEWS

Epinions.com is a community-powered “unbiased online buying guide.” Consumers can visit the site and view peer reviews of everything from SUVs to colleges to appliances and even kitchen sinks. Lemons are mentioned by name. What’s… Continued

In the not-so-distant future, CEO candidates who would be king (or queen) may be selling their ability to manage not only profit margins and people, but also corporate reputations. A Yankelovich study conducted on behalf… Continued

Experience teaches a powerful pattern of operational decision-making and corporate behavior that can quickly restore credibility in damaging situations. Each step is required to begin promptly rehabilitating trust and credibility. It is the order and… Continued

By now, most corporations have developed an intranet as a tool to help improve employee relations. But there’s a big difference between availability and use. “The intranet is a tool that allows every employee to… Continued

Want reporters to remember you (and like you) after the trade show? More advice from the experts… Make your story visual. “Give the media what they need to produce a story,” says John Hanks, senior… Continued

The Challenge The corporate office of Wendy’s Old Fashion Hamburgers, in partnership with the National Association of Secondary School Principals (NASSP) and the Downtown Athletic Club of New York, wanted to boost the awareness of… Continued

Reid Walker Director, External Communications PSINet, Inc. Herndon, VA 703/904-4100 http://www.psinet.com http://www.reid-on.com Past Life Account supervisor for Shandwick/Kaufman D.C., then for Porter Novelli D.C. Joined Nasdaq Stock Market/National Association of Securities Dealers as director, media… Continued

Ken Yamada Senior Editor, Redherring.com 1550 Bryant Street, Suite 450 San Francisco CA 94103 415/865-2277 415/865-2280 (FAX) kyamada@redherring.com FOCUS: Oversees the Industry Channel. Edits stories, and writes about early stage development of companies, IPOs, spin-offs… Continued

110 Fifth Ave. New York, NY 10011 212/886-3600 http://www.fhmusa.com After boasting successful launches in the U.K., Australia, Singapore, Malaysia, Turkey and France, British publisher EMAP introduced an Americanized version of For Him Magazine (FHM) Feb.… Continued

Maybe it was Carlos Santana’s supernatural Grammy sweep that put awards on the brains of PR NEWS editors. Whatever the subliminal spark, we decided to check in with last year’s Platinum PR Award winners to… Continued