Stories by PRNEWS

Stewardship over corporate mission statements is rarely, if ever, included in job descriptions for PR officers. But the savvy PR counselor will see a tired mission statement as an opportunity to leverage his or her… Continued

YOUR MONEY – investing, spending, managing and giving back. YOUR BUSINESS – exploring, starting and managing. YOUR CAREER – hunting, thriving and balancing. YOUR FAMILY – as a partner, as a daughter, as a mother… Continued

75 Ninth Ave New York, NY 10011 212/651-2000 http://www.ka-Ching.com By now, most everyone has heard of oxygen.com, the women’s Web site and network co-founded by Oprah Winfrey. Less well known, however, is ka-Ching.com, a sister… Continued

Reporter Beth Snyder Bulik leaves Advertising Age to join the New York bureau of Business 2.0, covering marketing. bsnyder@business2.com…Lisa Levenson, telecom reporter at Bloomberg News, adds CLECs and Internet phone companies to her beat. llevenson@bloomberg.net.… Continued

Reality Bites. The average national television soundbite lasts 7.2 seconds. (The average soundbite in Washington, D.C., land of the political windbags, is 15-20 seconds, but that’s another story.) Want to get your corporate message on… Continued

Best Looking, Most Likely to Succeed…Tis the season for signing yearbooks, and the magazine industry has issued its picks for the most popular players in its ranks. Winners of the 2000 National Magazine Awards (sponsored… Continued

Out with the Old…Out magazine is in the midst of an editorial redesign courtesy of its new owner, Liberation Publishing (publisher of the Advocate), which bought the title in April. Few editorial staff members have… Continued

Going global: Ketchum CEO David Drobis won’t be resting when he completes his term as chairman of the Council of PR Firms in October. He’s on deck to replace Jean- Leopold Schuybroek as president of… Continued

World’s Greatest Job Set your own hours High tea at 4, cocktails at 5 Unlimited vacations No billable requirements Set your own salary Free use of company jet Free annual car of choice (up to… Continued

Elian Gonzalez is finally drifting off the front pages, but apparently the profiting off Elian is just beginning – and we’re not referring to the repulsively opportunistic story on the cover of George magazine. An… Continued