Archive: March 2012

A blog post by a writer at the U.K.’s Guardian has fueled an ethics debate over the weekend that has reached across the pond to America. The post, provocatively titled “Have you ever been lied to by a PR?” was actually in response to another post…

While Invisible Children’s film exposed a brutal African warlord, it also put the organization and its business model under a microscope.

The first step in creating an environmental credo for a company is to understand which issues the CEO feels strongly about.

Communicators aren’t just paying attention at SXSWi, they are actively driving the buzz and conversations there as well, says Hunter PR’s Jason Winocour.

Hunter PR’s Michael J. Lamp reports on the hot trends at SXSWi for PR News—and, yes, Pinterest is one of them.

A survey of more than 10,000 senior business decision makers showed that La-Z-Boy, Chiquita Brands International and Ruby Tuesday are highly recognizable brands, but have low market value.

Don’t be obscure or too clever with your headlines and subject lines, says The In-House Writer’s Andrew Hindes.

Mashable will be acquired by a large media company—maybe tomorrow morning, maybe next week. But where will its audience go?

Nielsen’s report on U.S. digital consumers breaks down just who is visiting social networks and blogs.

The Web has caught up with a story about JetBlue removing a family from a flight due to a 2-year-old’s tantrum.