Only one month left to enter our CSR Awards! Corporate social responsibility has been around long before it became a buzz-phrase. We want to know what your company has done to meet its responsibilities and… Continued
Archive: September 2002
Strategy of the Week
September 30th, 2002 by PRNEWSThis week’s strategy: Gain new respect for the Web and its viral capabilities – whether they’re working for or against you. B.L. Ochman, an independent marketing consultant, journalist and author working in New York City,… Continued
Nonprofit Moves
September 30th, 2002 by PRNEWSPharmaceutical Research and Manufacturers of America (slammed in the media recently for the cost of prescription drugs) creates a strategic communications and public affairs division and hires a veteran healthcare comms exec to head it… Continued
Corporate Moves
September 30th, 2002 by PRNEWSComcast Cable names Eileen Diskin director of communications. She was director of affiliate marketing at E! Entertainment Television.
Clarification
September 30th, 2002 by PRNEWSIn the Sept. 23 issue of PR NEWS, in “Pitching Hispanic Media Requires Culture Savvy, Basic Skills,” we refer to the “U.S. Airforce,” rather than the U.S. Air Force. We apologize for the gaffe.
Budgets Increase in 2002
September 30th, 2002 by PRNEWSBudgets have been bleak for a while now, but things could be looking up for PR pros. According to the results of the 10th annual Thomas L. Harris/Impulse Research Public Relations Client Survey released last… Continued
PR Pros Defining a New Benchmark for Career Success
September 30th, 2002 by PRNEWSSept. 11. The current economic situation. A corporate crisis in confidence. All these factors have coincided to change the way we do business. As we navigate this next era of business and contemplate new meanings… Continued
Army Web Site Revamp Brings Boot Camp to Techno-Savvy Youth
September 30th, 2002 by PRNEWSThe U.S. Army’s recruiting site, http://www.goarmy.com, always featured nuts-and-bolts information on military careers. But what it didn’t have was the appeal to youth a Web site targeting teens and early-twentysomethings required. Chemistri, an interactive agency… Continued
MEDIA INSIGHT: IT Wireless
September 30th, 2002 by PRNEWS4485 24th Street San Francisco, CA 94114 415/647-0996 415/647-1742 (fax) http://www.it-wireless.com The first issue of IT Wireless is due to hit newsstands in November, and with wireless networking gaining more attention in the enterprise marketplace,… Continued
Media Moves
September 30th, 2002 by PRNEWSNational News: Susan Sullivan, former news director at WNYW-TV in New York, joins MSNBC as news director, overseeing editorial direction. Phone 201/583-5000… Melissa Block, former NPR correspondent, joins “All Things Considered” as host in February.… Continued